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Awakening the Entrepreneur Within

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“No business author has touched me as deeply as Michael Gerber has.”

—Jack Canfield, co-creator of the Chicken Soup for the Soul bestselling book series

The legendary Michael Gerber—founder of E-Myth Worldwide and author of such multi-million copy bestselling classics as The E-Myth Revisited and E-Myth Mastery—shows you how to go from dreaming about having your own business to actually doing it in Awakening the Entrepreneur Within. A highly in-demand keynote speaker whose company boasts over 52,000 business clients in 145 countries, Michael Gerber is THE name in small business—and now he demonstrates “How Ordinary People Can Create Extraordinary Companies.” Making your dreams real is the first step to creating a successful business—and Gerber’s Awakening the Entrepreneur Within provides the key.

 Développement commercial et entrepreneuriat Entrepreneurship Marketing et ventes Réussite personnelle Carrière Rêve Entreprise
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As many have said, I think that E-Myth is a more practical, hands-on book that will give you a clear direction for a business. Awakening the Entrepreneur Within tries to create a similar framework like E-Myth did. But unlike E-Myth's Technician, Manager, and Entrepreneur, Awakening's Dreamer, Thinker, and...the other two I can't remember, don't fit as well.

Awakening's four parts of the Entrepreneur's mind can sometimes blur together and don't have as clear and defined roles in our creative entrepreneurial process. They aren't as intuitive and therefore aren't as memorable (as you can see, I've forgotten two).

However, this did encourage me to take greater leaps in imagining a business, and be braver in dreaming. There is a useful example company that Gerber develops with great depth, and very clear and useful steps for building a company in the last chapter. As many other reviews on Goodreads say, it's a decent book for developing ideas and maybe a more Entrepreneurial mindset, but for more practical information, try E-Myth. P.S. Gerber does pitch his new business the Dreaming Room in one chapter, but the book is not a promo for it and he moves on. There's a lot more. Also, the author's narration is great.

Inspiring, but Not Sure how to Put it Together

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This was awful!

The whole book was about his dream to create this new business to help disenfranchised latinx kids in the United States. It's super niche. There was no effort to relate to other types of businesses or types of business or to the reader in general.

I swear, if you took out the phrase "Who is Manny Espinoza?" (the name of his newfound business), the book would be half the length it is now... that's how often it's repeated! Talk about padding your content!

When the business concept was first introduced, I thought it was an interesting idea, but I was ready to move on to the more generalized concepts. But by the middle of the book I was so sick of hearing about it. I struggled to finish the book. And it was not a rewarding experience.

I did not care

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