How can you work less and make more than you are right now? There is a glide path if you’re willing to experiment insists Jonathan Stark, author of Hourly Billing Is Nuts. Yes, the dynamic Business of Authority duo is baaaaaaaaack for an episode:

Two experiments to try if you’re currently billing by the hour and want to explore alternatives.

How to start thinking about value vs. time, especially when you hit the maximum number of hours you are able—or want—to work.

What options to consider to ratchet up your revenue past the low 6 figures—and how to think about the audience or transformations you’ll need to deliver to get there.

Why being a “ruthless” minimalist can keep your business easy to run and avoid time sucks.

Exploring—and testing—ways to use AI right now in your expertise business.

LINKS

Jonathan Stark Website | LinkedIn

Rochelle Moulton Email List | LinkedIn | Twitter | Instagram

BIO

Jonathan Stark is a former software developer who is on a mission to rid the world of hourly billing. He is the author of Hourly Billing Is Nuts, the host of Ditching Hourly, and writes a daily newsletter on pricing for independent professionals.

BOOK A STRATEGY CALL WITH ROCHELLE

RESOURCES FOR SOLOISTS

10 Ways To Grow Revenue As A Soloist (Without Working More Hours): most of us have been conditioned to work more when we want to grow revenue—but what if we just worked differently?

Master Soloist Events: in-person events for Soloists to gather and learn.

The Soloist Women community: a place to connect with like-minded women (and join a channel dedicated to your revenue level).

The Authority Code: How to Position, Monetize and Sell Your Expertise: equal parts bible, blueprint and bushido. How to think like, become—and remain—an authority.

TRANSCRIPT

00:00 - 00:29

Jonathan Stark: As you're growing your audience and you've got just more people aware of what you're doing, you can deliver smaller bits of value at a lower price, but a way lower cost. If you've got enough of an audience, then that completely support you. The classic example is like if you have a bestselling book. So if somebody goes to Amazon, they buy the book, they read the book, you're not involved. The author doesn't even know about you. And if you sell enough of them, if the audience is big enough, you can live like a king off of that.

00:29 - 00:37

Jonathan Stark: It's a great example of the kind of thing where you're delivering a little bit of value...