Crystallizing Public Opinion
Échec de l'ajout au panier.
Échec de l'ajout à la liste d'envies.
Échec de la suppression de la liste d’envies.
Échec du suivi du balado
Ne plus suivre le balado a échoué
Crystallizing Public Opinion
Acheter pour 4,37 $
Aucun mode de paiement valide enregistré.
Nous sommes désolés. Nous ne pouvons vendre ce titre avec ce mode de paiement
-
Narrateur(s):
-
Jonathan Queen
-
Auteur(s):
-
Edward Bernays
À propos de cet audio
Crystallizing Public Opinion by Edward Bernays is a seminal work in the field of public relations, originally published in 1923. In this book, Bernays, often regarded as the "father of public relations," explores the techniques and principles behind shaping public perception and influencing mass opinion. Drawing from psychology, sociology, and media studies, he explains how public relations professionals craft messages can strategically to guide public thought and behavior. The book discusses the role of propaganda in democratic societies, the ethical implications of persuasion, and the power of the media in shaping societal norms. Crystallizing Public Opinion remains a critical text for understanding the mechanics of modern mass communication and the strategic influence of public relations in politics, business, and culture.
©2025 Timeless (P)2025 Timeless