In this episode, Meghan and Stacy welcome back Cinco from Cinco Things, a fellow Stranger Things creator and collector who we met in person this past October, We knew we needed Cinco back on our show to dive into all things Stranger Things brand collaborations and promotional items. We explore the evolution of promotional merchandise from the show's first season to the latest. From LEGO, early Target collaborations, and physical media, to the explosion of merch during season three including multiple restaurant, toy, and clothing collaborations, we share what we remember and our favorite unique items that came out of these partnerships. We get into vinyl records of the soundtracks, Kyle Lambert and his art, and the more recent collaborations with Walmart, PetSmart, and Bath & Body Works. Finally, we bond over being judged by store employees and make predictions for new merch for the upcoming fifth and final season of Stranger Things, Cinco sticks around to talk about the new season 5 production updates that dropped this past week, including Eleven's missing poster. Don't forget you can support the show and access bonus content at https://www.patreon.com/skullrockbroadcast