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Disney U

How Disney University Develops the World's Most Engaged, Loyal, and Customer-Centric Employees

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Leadership lessons from the iconic brand you can use to drive Disney-style success.

In helping Walt Disney create “The Happiest Place on Earth”, Van France and his team started a business revolution in 1955 that eventually became the Disney University - the employee training and development program that powers one of the most famous brands on earth.

Disney U examines how Van France's timeless company values and leadership expertise have turned into a training and development dynasty: the Disney U. The book reveals the heart of the Disney culture and describes the company's values and operational philosophies that support the world-famous Disney brand.

Doug Lipp is an internationally acclaimed expert on customer service, leadership, change management, and global competitiveness, specializing in the lessons he learned at the Disney U.

©2014 Doug Lipp (P)2014 McGraw Hill-Ascent Audio
Comportement organisationnel et travail Gestion et leadership Entreprise Direction Gestion Emploi
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