Generational Marketing
Communication Has Dramatically Changed
Échec de l'ajout au panier.
Échec de l'ajout à la liste d'envies.
Échec de la suppression de la liste d’envies.
Échec du suivi du balado
Ne plus suivre le balado a échoué
Generational Marketing
Acheter pour 4,95 $
Aucun mode de paiement valide enregistré.
Nous sommes désolés. Nous ne pouvons vendre ce titre avec ce mode de paiement
-
Narrateur(s):
-
Robert Grothe
-
Auteur(s):
-
Lon Safko
À propos de cet audio
The days of being excited and celebrating “social media” has run its course. Over the past decade plus, social media came into its own as the leading way to communicate for sales, customers service, transactional, spam, and for personal connection.
Over the past three years, social media has become less and less effective as a communication tool. Using digital tools today has become much more complicated than ever before. Just having a Facebook page, a profile on LinkedIn, or sending out a few tweets no longer cuts it.
The problem is content overload. Everyone is talking and nobody is listening. I blame the problem in part on Google and the remainder on the human condition, narcissism.
©2019 Lon Safko (P)2019 Lon Safko