In-N-Out Burger
A Behind-the-Counter Look at the Fast-Food Chain That Breaks All the Rules
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In-N-Out Burger
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Narrateur(s):
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Loren Lester
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Auteur(s):
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Stacy Perman
À propos de cet audio
Perman uses her investigative skills to uncover the story of a real American success story. It is not only a tale of a unique and profitable business that exceeds all expectations, but of a family's struggle to maintain a sustainable pop empire against the industry it helped pioneer, internal tensions, and a bitter lawsuit that threatened to bring the company to the brink. This is a lesson in a counterintuitive approach to doing business that places quality, customers, and employees over the riches promised by rapid expansion.
In-N-Out Burger is a keenly observed narrative that explores the evolution of a California fad that transformed into an enduring cult of popularity; it is also the story of the conflicted, secretive, and ultimately tragic Snyder family who cooked a billion burgers and hooked a zillion fans. As the story of In-N-Out Burger unfolds so too does the cultural history of America as influenced and shaped by car culture and fast food.
©2009 Stacy Perman (P)2009 HarperCollins Publishers