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Martha Inc.

The Incredible Story of Martha Stewart Living Omnimedia

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Martha Inc.

Auteur(s): Christopher Byron
Narrateur(s): Christopher Byron
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From housewife to billionaire CEO, Martha Stewart is not just the businesswoman with the Midas touch, she is also a lightning rod for many of the most important and controversial social and economic issues of post-WWII American life.

In the unauthorized Martha Inc.: The Incredible Story of Martha Stewart Living Omnimedia, business writer and columnist Christopher Byron traces Martha's journey from the troubled world of a working-class family in New Jersey to the pinnacle of fame and power as the head of the billion-dollar business bearing her name. In Martha Inc., Byron shows that the great irony in Martha's triumph is that she has grown to global fame by celebrating a domestic life she never actually knew. Out of an imagined bliss, Martha created a media and merchandising empire devoted to the celebration of home, food, and family.

©2003 Christopher Byron and Contrarian Pen, LLC (P)2005 Penton Overseas, Inc.
Divertissement et célébrités Développement commercial et entrepreneuriat Femmes Femmes en affaires Professionnels et universitaires True Crime Inspirant
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Ce que les critiques en disent

"Martha Stewart is a success story you either love or hate, but until now you've only heard her side of it. In Martha Inc., author Christopher Byron chronicles the whole story." (New York Post)
"Byron will not disappoint those who crave even more evidence of [Martha's] excess." (The New York Times)
"A riveting twist on an old story." (USA Today)
"Fascinating...a meaty account." (BusinessWeek)
"Enough dish to feed Martha Stewart lovers and loathers alike in this scrupulously reported bio." (People)

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