Do you ever feel like everyone is staring at you when you walk in the room?

One Yellow Brick reveals effective strategies, with a healthy dose of humor, to overcome the obstacles and challenges that may be holding you back in your career. Swader shares the secret ingredients on how to get you in the spotlight and become an industry thought leader while building the confidence you need to own the room…one yellow brick at a time.

This empowering and inspirational business and marketing book contains all the “Wizardly tips” you need to build the empire you have always dreamed of. Whether you are a business owner or a business professional climbing the corporate ladder, your name is your brand. As you build your brand, ask yourself these questions:

• How do I want people to remember me?
• What is my legacy?

Not only does building a reputable name contribute to the success of your business or place in the industry, but creates opportunities for receiving local and national headline features, industry awards, and advancement in your field. Swader shares everything you need to know about creating effective social media marketing, how to pursue collaboration opportunities, and build successful relationships to build your brand.