Page de couverture de Product Leadership

Product Leadership

The Concise Guide for the Confident Product Manager

Aperçu

Obtenez gratuitement l’abonnement Premium Plus pendant 30 jours

14,95 $/mois après l’essai de 30 jours. Annulez à tout moment.
Essayer pour 0,00 $
Autres options d’achat
Acheter pour 18,74 $

Acheter pour 18,74 $

À propos de cet audio

Product managers are creators of vision, strategy, design, products, services, and, ultimately, value. They must be equally comfortable with everything and everyone they work with, including engineering, sales, marketing, finance, and legal, and of course, customers and partners. A well-rounded product manager has a deep understanding of the product and the market. They must see the forest and the trees.

This book covers the whole gamut of product management: it starts by discussing core skills such as effective communication, continues with basic tasks like backlog management, and covers key topics like finding the right product to build. On top of that, it discusses the broader scope of work that product managers are involved in, including hiring, team management, sales, and marketing.

The book will guide you along the roller-coaster ride of the product life cycle and walk you through the ups and downs of the journey. It consists of short and mostly independent chapters describing best practices and pointing out pitfalls to avoid. The sum total provides a clear sense of how to do product management right and how to become an effective product leader.

©2022 Jay (Yair) Harel (P)2023 Jay (Yair) Harel
Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Entreprise Gestion Direction Marketing
Pas encore de commentaire