In this episode,, we venture into the dynamic world of entrepreneurship, marketing strategies, and the crucial role of mental health in business with the founders of Rev Gen Inc.. They take us on a journey through their experiences and insights, offering valuable lessons for both seasoned entrepreneurs and aspiring business enthusiasts. The Birth of Rev Gen Inc We kick off the episode with a glimpse into the genesis of Rev Gen Inc and the driving force behind its creation. Discover the inspiring story of how this venture came into being and the passion that fuels its founders. Adaptability in Business Learn the art of adaptation as we explore strategies for pivoting to keep sponsors and vendors satisfied. Our guest shares their valuable insights on staying ahead in the business game. The Power of Building Connections Building meaningful connections is key to success, and our guest emphasizes this at every turn. Dive into the significance of outreach marketing and the secrets to making lasting connections with brands. Investing in Assets and Equity At the heart of every thriving business lies the strategy of investing in assets and building equity. Our guest discusses how these investments contribute to long-term success. Targeting Your Audience with Intent Discover the game-changing impact of defining your target audience. Learn how this intentional approach can shape your business strategy and drive growth. Scaling a Golf Tournament For event organizers and enthusiasts, our guest shares insights on how to effectively scale a golf tournament. Get ready for some valuable tips in this segment. Making a Difference with Movember We discuss why Movember holds a special place in our guest's heart. Explore how businesses can make a positive impact on important issues. Mental Health and Entrepreneurship In a candid conversation, we address the profound impact of mental health on the world of business. Gain insights into how mental health plays out in the entrepreneurial journey. Breaking the Stigma Challenging and breaking the stigma around mental health is a mission we wholeheartedly support. Our guests share strategies for tackling this issue both personally and professionally. Balancing Business and Day Job Ever wondered if you can build a business without leaving your day job? Find out as we explore the possibilities and practicalities of pursuing your entrepreneurial dreams while maintaining stability. Join us for this enlightening and inspiring episode, filled with valuable lessons and actionable insights. Listen in as we talk about: [0:00] Intro [3:40] What Rev Gen Inc is and why it started [6:15] Learning how to pivot to keep sponsors and vendors happy [6:30] Reaching out and building connections [7:15] The power of outreach marketing [9:45] Making connections with brands [12:15] Investing in assets and building equity [15:00] Being intentional of the audience you're targeting [16:00] How you scale a golf tournament [17:50] Why Movember is important to them [19:45] How mental health impacts and plays out in business [22:45] The stigma of mental health and how to break it [24:05] Building a business without quitting your day job Connect with Johnson Andrews Instagram: https://www.instagram.com/johnsonandrewss/?hl=en LinkedIn: https://www.linkedin.com/in/johnson-andrews/?originalSubdomain=ca Facebook: https://www.facebook.com/johnsonandrewss/ https://www.vinegroup.ca/ Connect with Eric Cleary Instagram: https://www.instagram.com/investmentrealtors/ Instagram: https://www.instagram.com/orangelistrentals/ YouTube: https://www.youtube.com/channel/ Connect with Rev Gen Inc. LinkedIn: https://www.linkedin.com/company/revgeninc/?originalSubdomain=ca https://app.eventcaddy.com/events/revenue-generators-invitational-fall-ball-4