Welcome to 2025!

In this special kick-off episode, I’m diving into 5 Marketing Predictions That Will Define 2025 (and How to Actually Use Them). This year is shaping up to be a game-changer for small to medium businesses, with opportunities to stand out, connect authentically, and drive real growth, if you know where to focus.

I will break down:

✨ How AI is revolutionising content creation and market research (without losing your brand’s human touch).

✨ Why personal brand storytelling is the secret weapon for cutting through the noise.

✨ The new era of paid ads—why investing in digital advertising is no longer optional for growth.

✨ The rise of video-first content and what it means for your marketing mix.

✨ The authenticity trend, why staying real and grounded is more important than ever.

I’ll also share actionable insights to help you decide which trends are worth your time and which ones to skip if they don’t align with your strategy.

Ready to make 2025 the year your marketing truly shines? Let’s go!

💡 Don’t forget to follow Marketing Made Iconic with Elysha Stephens for more insights to grow your business and make your marketing unforgettable.

For strategic marketing support - or social media & content storytellers that know how to craft content to reach your goals, head to www.elymarketing.com.au and give our Contact Form a workout.