Robert and Steph find out how AI will radically change how people will shop in the future. Retail consultant Kate Ancketill explains how every cursor movement and click is being analysed to provide retailers with ways to predict, and therefore manipulate, how we buy. All that plus we chat about the role of AI assistants, celeb avatars, and how retailers are tackling theft and low consumer confidence. Sign up to our newsletter to get more stories from the world of business and finance. Email: restismoney@gmail.com X: @TheRestIsMoney Instagram: @TheRestIsMoney TikTok: @RestIsMoney goalhangerpodcasts.com Assistant Producer: India Dunkley Producer: Ross Buchanan Head of Content: Tom Whiter Exec Producers: Tony Pastor + Jack Davenport Learn more about your ad choices. Visit podcastchoices.com/adchoices