• #149 - From Customer to User: New perspectives on modern business strategies with Jacob Johansen

  • Jan 23 2025
  • Durée: 42 min
  • Podcast

#149 - From Customer to User: New perspectives on modern business strategies with Jacob Johansen

Écouter gratuitement

Voir les détails du balado

  • Résumé

  • What do companies need to stay relevant in today's fast-changing world? Jacob Johansen, author of From Customer to User, provides a unique insight into the shift companies need to make to truly understand and serve their users.

    In this episode, Jacob Johansen explores the core ideas of his book and explains why organisations need to move beyond traditional customer-centric models and take a broader, user-centric approach. He explains how technology has changed consumer expectations and why companies that fail to adapt risk losing their competitive edge.

    Drawing on over two decades of experience in China, Jacob provides practical advice for anyone looking to rethink their strategy and build a deeper connection with their customers. A must listen and read for anyone looking to drive their business forward.

    Jacob's Book: From Customer to User

    Order the ‘One Hour China Book’ (German version):
    Click here

    Click here for our LinkedIn accounts:
    Damian
    Thomas

    Send us a text
    Voir plus Voir moins
Voir plus Voir moins

Ce que les auditeurs disent de #149 - From Customer to User: New perspectives on modern business strategies with Jacob Johansen

Moyenne des évaluations de clients

Évaluations – Cliquez sur les onglets pour changer la source des évaluations.

Évaluations sur Audible.ca

Évaluations sur Amazon.ca
Il n'y a pas encore de critiques pour ce titre.