• 158. Gabriela Warren, CMO, Puzzel - The Evolving Role of a CMO in Tech

  • Oct 2 2024
  • Durée: 51 min
  • Podcast

158. Gabriela Warren, CMO, Puzzel - The Evolving Role of a CMO in Tech

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  • Résumé

  • In our latest episode of the SaaSiest podcast, Gabriela Warren, CMO of Puzzel, shares her journey from political science to leading marketing in tech. She emphasizes the importance of seeing beyond marketing metrics, stressing that CMOs must listen, learn, and understand team dynamics to drive success. Gabriela discusses her quick wins in the role, the challenges of managing both up and down, and her vision for Puzzel's future in the AI-driven contact center market.

    These are some of the questions we answered:

    • How has Gabriela's political science background shaped her approach to marketing?
    • Why is it essential for CMOs to understand the broader business beyond just marketing metrics?
    • What quick wins can new CMOs focus on to establish credibility?
    • How can aspiring CMOs prioritize continuous learning from their peers?

    Don’t miss this episode—tune in to gain inspiration from Gabriela's journey and advice!
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