Sochenda Aok, known as the "zero waste girl" is a young environmental content creator on a mission to inspire Cambodian citizens to adopt zero waste lifestyles.

With 100K followers on Facebook and 60K on TikTok, Sochenda has inspired a generation of young Cambodians to take environmental action in their personal lives. When I asked Cambodian youth who is their environmental role model, many (if not all) mentioned Sochenda and her media ZEROW!

ZEROW started as a way for Sochenda to explore and document all her zero waste actions, from bringing a pot to the market to buy a chicken to discovering Indigenous knowledge or testing all the low-carbon mobility options.

She gives us precious tips on how to grow an audience organically, her lessons learned along the way and all the other activities she's exploring, from in-person workshops and training to starting a zero waste refill station!

Sochenda was selected as Forbes Asia 30 Under 30 and received the ASEAN Youth Eco-Champion Award.

Follow Sochenda on every platform:

• Facebook: https://www.facebook.com/zerowkh
• TikTok: https://www.tiktok.com/@zerowkh
• Instagram: https://www.instagram.com/zerowkh
• YouTube: https://www.youtube.com/@zerowkh
• LinkedIn: https://www.linkedin.com/in/sochendaaok/

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