#75 Making big money from salon waste with Paul Frasca of Sustainable Salons

If you're a salon owner who values sustainability and wants to have a positive impact on the world, check out ⁠Sustainable Salons⁠. They take waste from salons and recycle it into products their salon members can then sell - like sunglasses.

Started by this episode's guest, Paul Frasca, Sustainable Salons works with hairdressers, barbers, dermal clinics, and dog groomers.

Why? Because from salon foils, papers, and plastics, to leftover colour, and even the hair clippings on your salon floor… it can all be diverted from landfills and be transformed into a force for good!

Listen up to find out...

• How they recycle human hair and dog fur
• Why Paul calls himself an 'above ground miner' of the incredible fortune that's sitting in waste
• How they made 60,000 pairs of sunglasses from used shampoo bottles
• The 12 product lines they make from recycled salon materials, including dog leashes, coasters, and combs
• Their social programmes like Haircuts for the Homeless
• Half of their staff have a disability
• Why Paul is passionate about making as much money as possible 'every company should be trying to be Tesla'
• In 2023, they drove $15 million worth of new business to their sustainable salons - having spent zero on marketing
• How circular is the future of business

Check it out! And get inspired.

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Ready to B Better?

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➡️ Our free e-book "To B Or Not To B; The What, Why & How of B Corp" is the DEFINITIVE guide to B Corp - ⁠⁠⁠https://growgood.co/bcorp-ebook/⁠⁠⁠

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Feeling like you’re ready to B Better and want to see if we can help?

➡️ Well then feel free to have a chat with us by booking a call here ⁠⁠⁠https://timgrowgoodco.pipedrive.com/scheduler/jYqm2LUl/30-minute-client-discovery-call⁠⁠⁠

Until next time, B Better!