Sochcast presents The Business of Storytelling, hosted by Bhanu Allamsetty. A podcast that attempts to demystify comms for all professionals, no matter where you are in your career. Each episode examines a trend in professional communications and equips you with how to adapt, with insights from leaders of the industry. Tell your brand story, and tell it well.

In this episode of The Business of Storytelling, Bhanu discusses AI adoption in comms - how should your organization react to this sea change that’s already begun to make waves? Rati Chaudhary and Jyoti Khan weigh in as our expert guests.

About the host:

Bhanu Allamsetty is a comms professional, a passionate storyteller, and a copywriter at heart. He has managed communications functions, especially internal comms and employee engagement, for brands like Amazon and HSBC for over 15 years.

About the guests:

Jyoti Khan:
For over two decades, she has intentionally leaned into learning everything she can about the art and the science of comms working with some of the best technology, telecom, IT services, and financial services brands in India, Asia and around the globe - in both agency and corporate environments. She is passionate about working with leaders to energize and align teams to a common purpose, inspire change and help them build their desired organizational culture. As a member of the Forbes Communications Council and a member of the Asia Pacific Board of the International Association of Business Communicators (IABC), she is committed to contributing towards advancing the communication profession, making it a career of choice for the next generation.
She can be found on LinkedIN at: https://www.linkedin.com/in/jyotikhan/

Rati Chaudhary:
She started her career in Delhi as a journalist with Times of India. Her main journalism stint was at CNN-IBN as Science and Technology correspondent for 5 years. To learn communications, she first worked with an agency and then joined British Council as Head of Internal Communications for the South Asia Region. In 2020, she joined HSBC as Comms Manager. Currently she is working with Capgemini as Group Communications Head for Values and ethics and she is also an established home decor Influencer. Her strength is to work on creative communications campaigns across multi-cultural stakeholders.

She can be found on social media at: instagram.com/ratichaudhary or

https://www.linkedin.com/in/ratichaudhary/