• Athletes, Brands, and the Power of Influence: A Deep Dive with Ishveen Jolly

  • Oct 16 2024
  • Durée: 32 min
  • Podcast

Athletes, Brands, and the Power of Influence: A Deep Dive with Ishveen Jolly

Écouter gratuitement

Voir les détails du balado

  • Résumé

  • In this episode of Marketing Spark, Mark Evans sits down with Ishveen Jolly, founder and CEO of OpenSponsorship, to explore how athlete sponsorship has been transformed by social media and digital platforms.

    OpenSponsorship, a marketplace that connects brands with athletes, has helped democratize sponsorship deals, enabling even small brands to work with sports stars across various niches.

    Ishveen shares her journey from sports agent to tech entrepreneur, detailing how her platform has evolved from a simple idea to a tech-enabled agency working with global icons like LeBron James and Tiger Woods.

    She provides insights into the shifting dynamics of the sports sponsorship industry, emphasizing how athletes are no longer just the faces of brands but partners in building powerful, authentic campaigns.
    Voir plus Voir moins
Voir plus Voir moins
activate_Holiday_promo_in_buybox_DT_T2

Ce que les auditeurs disent de Athletes, Brands, and the Power of Influence: A Deep Dive with Ishveen Jolly

Moyenne des évaluations de clients

Évaluations – Cliquez sur les onglets pour changer la source des évaluations.

Évaluations sur Audible.ca

Évaluations sur Amazon.ca
Il n'y a pas encore de critiques pour ce titre.