In this episode of Better: The Brand Designer Podcast, we’re joined by the incredible Tonya Bamboe, founder of Booth and Bard, to dive deep into the world of inclusive branding for neurodivergent clients. Tonya shares her journey—from the pivotal moments that shaped her business to how she discovered her passion for serving the "neurospicy" community.

We break down what "neurospicy" means, how Tonya has positioned her brand to support clients who identify with this term, and the intentional shifts she’s made in both her systems and marketing to create a more accessible and empowering experience. Plus, she gets real about the challenges that come with working with neurodivergent clients and how she’s adapted to meet their needs without sacrificing her own well-being.

If you’ve ever wanted to build a business that feels aligned, inclusive, and sustainable—this episode is a must-listen! Tune in and get inspired to refine your own brand with intention.

Guest Information:

Guest Name: Tonya Bamboe

Guest Business Name: Booth & Bard

Guest Website: boothandbard.com

Guest Instagram: @boothandbard

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Today I go through some of my recent projects breaking down the who, what, when, where and how. Just giving a little peak behind the curtain to some of my favorite projects I have worked with recently.

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In the first episode of our new monthly series, Branding Bestie Chit Chat, I sit down with Lauren Braier to explore a question that’s been buzzing around the boutique brand design community: What’s the future of our industry?

From online chatter to shifts in the career paths of high-profile designers, we dive into why it feels like so many business owners are struggling right now. Is it just the nature of social media amplifying the lows, or is something deeper happening in the branding world?

Lauren and I share our predictions for 2025, including a possible decline in courses and education in favor of 1:1 coaching, the lingering effects of an oversaturated market post-COVID, and the continued importance of showing up authentically on social media (because being a faceless brand just doesn’t cut it anymore).

We also reflect on what these changes mean for our own futures as brand designers. Whether you’re navigating similar questions or just curious about what’s ahead, this episode is packed with insights, candid thoughts, and some serious bestie vibes.

Grab your coffee, tune in, and let’s talk shop!

Guest Information:

Guest Name: Lauren Braier

Guest Business Name: Elby Creative

Guest Website: elbycreative.com

Guest Instagram: @elbycreative

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Tags:

designer, design, brand design, brand identity design, design studio, design business, graphic design, brand designer, better podcast, brand designer podcast, logo design, brand identity design