The concept of the academic “ivory tower” is often thrown out as a criticism of a detached cohort of university researchers dedicating their lives to examining topics that are of only marginal interest or relevance to those working in the so-called real world. Yet perhaps the issue is less about what these ivory tower academics are researching, and more about how those very same academics communicate both what they are doing and what the key findings of their research are.

To better explore the question of academic communication I am delighted to be joined by Professor Michael Haenlein.

About our guest…

Michael Haenlein is a Professor of Marketing at ESCP Business School in Paris. His main area of expertise is the impact of new technologies on firms and consumers. Within this space, Michael has worked on questions related to online retailing, social media, influencer marketing, mobile gaming, and, more recently, artificial intelligence, video gaming, and live streaming.

Michael is among the Top 20 most-cited researchers in marketing worldwide and has published in the top journals in his field.

• You can follow Michael on LinkedIn: https://www.linkedin.com/in/michael-haenlein-crm/
• And find out more about his research on his Google Scholar page: https://scholar.google.com/citations?user=U8EpCO8AAAAJ&hl=en&oi=ao

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In the minds of many, entrepreneurship is an inherently capitalist activity – an entrepreneur starts a business and, all going well, it grows and they make money. Yet how does this explain the concept of “social entrepreneurship” and all that it entails? To explore this further it is a pleasure to welcome Professor Sheila Cannon to the Brain for Business podcast.

About our guest…

Sheila Cannon is Associate Professor in Social Innovation at Trinity Business School, Trinity College Dublin. She conducts research on and teaches about social enterprises, nonprofits, and civil society organisations. Her research contributes to knowledge on how organisations influence and respond to socio-cultural change. So far, she has studied contexts including peacebuilding, LGBTQ rights, reproductive rights, digital disruption, just transition, rural development, and nature based enterprises.

You can find out more about Sheila and her research at this page:

• https://www.tcd.ie/business/people/faculty-professors/cannonsh/

More information on some of the organisations discussed in the podcast is available on their websites:

• https://moyeecoffee.ie/
• https://food.cloud/
• https://shuttleknit.ie/

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When it comes to innovation, decision making and other organisational processes, managing idea selection and maximising the outcomes in this selection process is critical, affecting both organisational performance and employee morale. So how do organisations select ideas? And how might they do this differently?

To explore this in more detail I am delighted to speak to Professor Dmitry Sharapov of Imperial College London.

About our guest…

Dmitry Sharapov is Associate Professor of Innovation, Entrepreneurship, and Strategy, and MRes/PhD Director for the Management & Entrepreneurship department.

Dmitry's research interests lie at the intersections of the literatures on competitive strategy, innovation management, and decision-making under uncertainty. His research, which has been published in journals including the Academy of Management Journal, Academy of Management Review, Strategic Management Journal, and Research Policy, aims to improve our understanding of (1) the antecedents, processes, and consequences of organizations imitating one another, (2) the inventive process and how organizations select which novel ideas to support, and (3) strategy in business ecosystems. Empirical settings for exploring these questions include large multinational technology companies, startup accelerators, the US movie industry, and the America's Cup World Series sailing competition.

The article discussed in the interview – Selection Regimes and Selection Errors – is available open access here: https://pubsonline.informs.org/doi/full/10.1287/orsc.2023.17482

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