Bringing Business to Retail

Auteur(s): Salena Knight | Retail & Ecommerce Growth Strategist
  • Résumé

  • Tired of putting all the hard work into your retail or ecomemrce business and not feeling like you're getting back as much as you put in? Its time to stop the hustle and instead put your effort into strategic growth. Less ping-ponging, more results. Salena Knight is a Retail & Ecommerce Growth Strategist who founded, built and then sold a multi-award winning chain of stores. Listen in to her proven, no BS strategies, that have helped scale hundreds of retail and ecommerce businesses all around the world.
    © The Retail Strategists
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Épisodes
  • Lessons Learnt From Living A Bold Life - Leigh Burgess
    Jan 16 2025

    Have you ever felt like you’re just... stuck? Not sure where to go next in business, life, or maybe both?

    Your social feed is filled with posts about how life should be vibrant and relaxed, which can make you feel GUILTY when you don't feel the same. (Spoiler alert: No one has it all figured out, myself included.)

    I recently sat down with Leigh Burgess, and we got into a deep conversation about boldness—and how it’s not about being fearless or having it all together. Instead, it’s about making a conscious choice to keep moving forward, even when you’re uncertain. We’re all just figuring it out as we go.

    Leigh shared some amazing insights on how reflecting on our beliefs and energy can change the game. It’s not just about knowing yourself, but truly understanding how your energy impacts how you show up in the world.

    It’s not enough to just know this stuff—you’ve got to put it into action. I’m great at brainstorming and figuring things out in my head, but the real power comes when you start taking those bold steps. After all, being bold is one of our core values, and not doing this, is against the rules!

    So, if you’ve been waiting for that nudge to stop second-guessing and start stepping into your boldest self, this episode is for you. If not now.... when?

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    Core Values and Defining Bold 0:02

    Introduction of Lee Burgess and Bold Industry Groups 1:42

    Leigh's Career Background and Burnout 5:29

    The Bold Framework: Believe, Own, Learn, Design 11:54

    Implementing the Bold Framework in Daily Life 18:40

    Designing Your Next Steps 34:29

    Examples of Bold Definitions 47:39

    Conclusion and Resources 53:17

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    Full article: https://salenaknight.com/lessons-learnt-from-living-a-bold-life-leigh-burgess/

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    56 min
  • Putting Systems In Place Might Kill Your Business
    Jan 9 2025

    For months, I thought we had our systems dialed in—project management software, workflows, communication tools, you name it. But no matter how “good” everything seemed on the surface, I found myself constantly angry, frustrated, and stressed.
    The worst part? I knew that every mistake—whether it was a podcast episode going out unedited or a broken download link—was a direct reflection of ME.
    My brand.
    And that feeling of letting it slip through my fingers was enough to keep me up at night. The pressure was real, and it was taking a serious toll on my mental health, my bank balance, and my business growth.
    But what if I told you that even after all this, we lost hundreds of thousands of dollars in potential revenue just because I didn’t trust our systems enough to take a leap and launch new projects?
    In this episode, I share how I hit a breaking point and had to confront the hard truth: to grow, I had to let go of tasks and empower my team in a way I hadn’t been doing. You’ll hear about the pivotal moment when I realized I was running the show like a dictator, and the frustrating journey we’ve been on to turn it all around.
    Joed (our Business Manager) joins me to give you an inside look at the good, the bad, and the ugly of implementing systems that scale. If you’ve ever felt like you’re stuck in the weeds of your own business, or like you’re drowning in tasks that aren’t helping you grow, this episode is for you. Tune in to learn from our mistakes, our wins, and how we’re finally building a business that’s ready for the next level.

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    Systems and Processes Breakdown 0:01

    Identifying the Problem and Seeking Solutions 3:59

    Implementing Nick Sonnenberg's System 7:33

    Challenges in Implementation 14:11

    Improving Communication and Efficiency 16:47

    Empowering the Team and Ensuring Quality 35:45

    Progress and Reflections 39:01

    Final Thoughts and Advice 39:17

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    Full article: https://salenaknight.com/putting-systems-in-place-might-kill-your-business/

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    57 min
  • Business Breakthroughs & Your Best Year Yet
    Jan 2 2025

    Welcome to the start of a brand new year—whether you're cozying up with a hot drink by the fire or soaking up the summer sun like me (and yes, I’m definitely living off icy poles right now!), I’m so excited to kick things off with you.

    In this episode, we’re diving deep into how you can make this year different—in the best possible way. No fluff, no overused "goal-setting" advice. This is all about taking a fresh, honest look at what’s working, what’s not, and how to set yourself up for a year that’s not just successful, but aligned with your true business goals.

    If you’re ready for a reset, we’re talking about three key questions that will help you reflect, plan, and take action. I’m talking systems, customers, and a vision for how you want this year to feel (spoiler: it’s not about just the numbers!).

    So, grab a pen, your phone, or just listen in—this episode is one you’ll want to revisit as you go through the year. Let’s make 2024 your best yet!

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    Kicking Off the New Year with a Positive Mindset 0:00

    Reflecting on Systems and Habits That Held You Back 3:00

    Fixing Broken Systems and Unproductive Habits 5:49

    Attracting and Retaining High-Value Customers 8:27

    Designing Your Business and Life for Success 15:00

    Recap and Call to Action 19:29

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    Full article: https://salenaknight.com/business-breakthroughs-your-best-year-yet/

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    21 min

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