Google Ads—it’s a game-changer for retailers and eCommerce brands. But what happens when your ad account gets shut down without warning?
No explanation.
No help.
Just gone...
In this episode, I sit down with Google Ads expert John Horn, CEO of StubGroup, to uncover why ad accounts are getting flagged, suspended, and even banned—and what you can do to protect yourself.

What you’ll learn:
✔️ The most common (and unexpected) reasons ad accounts get shut down
✔️ Why even legitimate retailers get flagged as “suspicious”
✔️ Step-by-step instructions to recover a suspended Google Ads account
✔️ The key things you MUST do to avoid getting shut down

If you rely on Google Ads to drive sales (or even ig you don't right now, but are planning too!), you need to hear this before it’s too late.

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Introduction and Overview of the Podcast 0:01

John Horn's Background and Stub Group 2:13

Reasons for Google Ads Account Shutdowns 3:23

Challenges of the Appeals Process 6:10

Common Policy Violations and Compliance Tips 8:20

Handling Trademark and Reseller Issues 18:22

Strategies for Successful Appeals 21:48

Final Thoughts and Contact Information 27:26

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Full article: https://salenaknight.com/the-google-ads-nightmare-you-might-not-see-coming-john-horn/

My first foray into commerce was selling reusable nappy-making fabrics on parenting forums.
I would import these massive rolls, cut them up, and sell them to the mums (and dads) on the forums.
This was back in 2008.
Before “eco” was cool

According to a 2022 NielsenIQ study, 78% of global consumers say that companies should be environmentally responsible. That sounds amazing, right?
But here’s where things get interesting—if that were really the case, why are businesses like Shein and Temu thriving?

Clearly, something isn’t adding up.

And when the amount of sales that Temu turned over was in the double-digit BILLIONS, then, you have to ask yourself…
“Do customers really care about sustainability?”

Here are my thoughts…
(from an eco-pioneer)

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Introduction and Purpose of the Podcast 0:01

The Success of Fast Fashion Giants 1:24

Consumer Behavior and Sustainability 3:40

Testing and Tracking Sustainability 6:07

Financial Considerations of Sustainability 9:32

Starting Small with Sustainability 11:35

Conclusion and Call to Action 12:40

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Full article: https://salenaknight.com/do-customers-really-care-about-sustainability/

In this episode, we’re tackling what I call The Hamster Wheel of Hope—that frustrating cycle of crossing your fingers and hoping:
🚨 Hoping more customers show up
🚨 Hoping your next sale makes enough to cover the bills
🚨 Hoping your marketing finally works
The truth? Hope isn’t a strategy—but a plan is.

In this episode, you’ll learn:
✅ The real reason you feel stuck (and how to fix it)
✅ How to stop guessing and start making money-smart decisions
✅ The 5 essential steps to building a revenue plan that actually works
✅ Why random sales and social media trends won’t save your business—but these strategies will

This episode is your roadmap to breaking free from the hustle-for-hustle’s-sake cycle and finally building a profitable, sustainable business.

Hit play now and take the first step toward real business growth!

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Breaking Free from the Hamster Wheel of Hope 0:00

Identifying the Hamster Wheel 1:49

Step One: Understanding Your Numbers 3:11

Step Two: Setting Realistic Targets 5:48

Step Three: Understanding Your Customer Journey 9:22

Step Four: Planning Intentional Promotions 10:35

Step Five: Reviewing, Refining, and Repeating 12:29

Conclusion and Call to Action 13:42

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Full article: https://salenaknight.com/breaking-the-hamster-wheel-of-hope-creating-a-sustainable-revenue-plan/