Bob and I are back with an interview with Buddy Frank to talk about how casinos are now using AI to evaluate players.
[00:00] Introduction of Buddy Frank
[01:10] The evolutions of AI in casinos, falling costs, data analysis
[03:52] Using data to assess how player ADT changes with hotel stay
[08:58] Analyzing player performance
[11:55] ChatGPT, large language models being used to finetune offers
[15:51] Video poker products that calculate player specific player ADT
[21:38] Cameras in machines, facial recognition, privacy concerns
[23:43] MGM banning slot hustlers, persistence machines, must-hit-by
[32:46] Some operators are 86'ing slot players
[37:07] Misjudging players, challenges assessing table games players
[42:48] Reno rewards program story, loopholes
[44:29] Churn, tailoring offers mid-session [47:24] Sports betting data analysis
[48:25] Adoption of AI over the next five years
[53:53] Recommended: Blood Game by Jeffe Boats
