Épisodes

  • The Evolution of DTC with Gary Penn
    Jan 26 2023

    Digital transformation is not a buzzword - it's an actuality. In this episode, DTC (Direct-to-Consumer) Advisor Gary Penn breaks down the impact technology is having on the evolution of DTC. Hear how to decide what new tech platforms to invest in, the metrics that matter, his P.I.E. business roadmap, learnings from consulting at a variety of companies, and how to keep digital the priority. Connect with Gary at Chameleon.Co and LinkedIn

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    50 min
  • The Secret Sauce of SEO with Jeff Oxford
    Jan 12 2023

    Find out what people are searching for, then provide that for them. In this episode, 180 Marketing Founder and SEO Director Jeff Oxford shares the secrets to SEO success for your business. Hear where to start with SEO (Search Engine Optimization), how to optimize your website pages for Google, how SEO has changed in the past decade, the key fundamentals for SEO success, and Jeff’s top lessons from starting multiple businesses. Connect with Jeff at 180Marketing.com

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    43 min
  • Transforming Culture with Mark Terrell
    Dec 16 2022

    It's all about people. Make sure your people always know this. In this episode, Lasting Change, Inc. Former CEO Mark Terrell shares how the team fixed a broken culture and grew the nonprofit from $600,000 to $60,000,000. Hear how to transform your culture, be open to feedback, think and make decisions, eliminate barriers in the increasingly tech-dependent world, and the importance of EQ. Connect with Lasting Change, Inc. at LastingChangeInc.org

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    59 min
  • Stopping the Chaos in Logistics with Bill Thayer
    Dec 16 2022

    Keep logistics simple. Your team and partners will thank you. In this episode, Fillogic Co-Founder and CEO Bill Thayer breaks down the wonders logistics can work for your business when done properly. Hear how to solve problems in logistics, what to love about retail and supply chain, how to make a decision and move on, utilize multiple distribution channels profitably, and learn from mistakes. Connect with Bill at Fillogic.com and on LinkedIn

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    51 min
  • The Grocery Experience Reimagined with Christophe Dessaigne
    Dec 16 2022

    Welcome to the pilot episode of Capital Improvements, where we explore the frontier of potential commerce. In this episode, Craig Crook interviews JackBe Co-Founder Christophe Dessaigne on how they're revolutionizing the grocery shopping experience. Don't miss out on this valuable discussion on the importance of focusing on the customer, learning from mistakes, optimizing the customer experience, taking care of employees, and finding mentors. Invest in JackBe at WeFunder.com/JackBe and learn more at JackBeNimble.com

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    47 min