Copy That Converts - Entrepreneurs, Copywriting, Launch, Email Marketing, Conversion

Auteur(s): Megan Wisdom | Copywriter Email Metrics Mentor Marketing Strategist
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  • Résumé

  • Are you a female entrepreneur with an online business who’s struggling to grow and nurture your audience? Do you feel like you’re not making enough sales despite your best efforts? Do you feel confused by all the marketing jargon and just wish you had a bossy business big sister to shoot it to you straight? I know you didn’t get into business to get bogged down by writing, but let’s face it, the internet is still powered by WORDS. The good news? You can harness the power of those words to connect with your ideal clients and make more sales through the magic of copywriting. In each episode, we’ll dive deep into the world of copywriting and marketing, sharing insights and strategies that will help you craft compelling messages that resonate with your audience. From understanding your ideal customer to mastering the art of storytelling or planning a product launch, we’ll cover it all. I’m Megan Wisdom, a firstborn, Enneagram 5 copywriter who loves to help other female entrepreneurs reach their business goals (even more than I love drinking sweet creme lattes}. I got my writing start in the field of journalism before transitioning to the classroom where I taught students how to apply grammar rules and use the Oxford comma until I tossed the textbook and went rogue with my writing. Because copywriting is all about conversation (not complete sentences). Since studying the art and science of copywriting, I have served online women business owners in a variety of fields, helping them write or optimize the words they use to communicate to clients so they can improve sales, support their families, and crush their goals. I’ll show you how to use copy to grow and nurture your audience. And no matter whether your business is funding your son’s soccer camp or your dream vacation to Bali, I’ll show you how to use the principles of copywriting to increase conversions and boost revenue. So if you’re ready to take your online business to the next level, tune in. Together, we’ll unlock the power of copywriting and transform your business into the success you deserve. Connect with Megan Wisdom Copywriting: Web: https://www.meganwisdom.com Instagram: @meganwisdomwrites
    Copyright 2023 All rights reserved.
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Gestion et leadership Marketing et ventes Réussite personnelle Économie
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Épisodes
  • EP 84 | Email Revival Project [2]: A Surprise...and a Surprising Decision

    EP 84 | Email Revival Project [2]: A Surprise...and a Surprising Decision
    Feb 11 2025

    If you’ve ever ghosted your email list (whether intentionally or not), you’re not alone! In this episode, I’m sharing a big surprise I discovered while reviving my neglected email list for an online side business that I own—and a surprising decision I made as a result.

    If you haven’t listened to Episode 82 yet, go back to hear all the things not to do when starting email marketing. But this week, I’m updating you on my progress: the surprise I found when I dug into my list, and why I suddenly completely changed direction from my original email marketing plans. You might be surprised by my advice at the end!

    In this episode, we’ll cover:
    • The surprise that changed my perspective on my “dead” email list
    • Why email marketing can work for you, even when you aren’t working
    • The strategy behind re-engaging cold subscribers (without tanking your sender reputation)
    • Why I didn’t move my list to a new email platform—yet
    • How online business owners often jump ahead of where they are (and how I’m avoiding that mistake)
    • The reality (i.e. limitations) of using MailChimp’s free plan
    • How to stay financially smart with your onlines business decisions

    MENTIONED IN THIS EPISODE:

    🎧 Episode 82 – Hear the backstory on the Email Revival Project.

    💡 Need a help re-engaging cold subscribers? Book a strategy session with me to create a re-engagement plan that protects your sender reputation. Sign up here!

    📖 Profit First by Mike Michalowicz – A must-read for staying profitable in your business.

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    7 min
  • EP 83 | 3 Reasons People Hate Email Marketing & How to Change Their Minds

    EP 83 | 3 Reasons People Hate Email Marketing & How to Change Their Minds
    Feb 4 2025

    You may have heard some people say email marketing is dying—but let’s be real, it’s not going anywhere. With all the chaos happening on social media platforms, email marketing is still one of the most reliable and highest-converting marketing strategies for online business owners.

    That said, there are some things that make people absolutely crazy about email marketing. And if you want to keep subscribers engaged (and not hitting that unsubscribe button), you need to avoid these common mistakes.

    In this episode, we’ll cover:
    • Why email marketing is still a must-have for your business
    • The #1 reason people unsubscribe (and how to prevent it)
    • How sending too many emails can backfire—without you even realizing it
    • The thing most email marketers forget about when scheduling newsletters
    • The mistake that makes emails feel like a waste of time for your subscribers
    • How to test and optimize email length based on your unique audience
    • Simple tweaks to make your emails more valuable (without giving away freebies all the time!)
    MENTIONED IN THIS EPISODE:

    💌 Free Guide: Stand Out in the Inbox – Grab my free guide to writing high-interest emails people actually want to read. [ Get Your Copy HERE! ]

    ⭐️Get high-converting copywriting for your business: https://meganwisdom.com/

    ⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/

    ⭐️Sign up for email marketing tips in your inbox: https://tinyurl.com/bigsistips
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    6 min
  • EP 82 | Email Revival Project: Lessons from a Neglected Email List

    EP 82 | Email Revival Project: Lessons from a Neglected Email List
    Jan 28 2025

    Want to go behind the scenes and watch me build an email list from scratch? That’s exactly what we’re diving into in this new series! I’ll share every win, mistake, and lesson learned while building an email list for a side business (not my copywriting business).

    In this episode, I’ll reveal:

    • Why I’m rekindling my passion for Teachers Pay Teachers as a hobby business
    • How I failed in email marketing for my TPT store in the past
    • How I’m taking a more strategic approach this time around
    • Why email marketing is an essential part of a long-term business plan
    • Lessons from automations gone wrong
    • How I plan to recapture and engage my audience
    • 6 mistakes I made (and you should avoid)

    This series will give you actionable lessons whether you’re starting your first email list, revamping an existing one, considering moving to a new platform…or just like to see the ups and downs of building an online business!

    MENTIONED IN THIS EPISODE:

    • Rebranded Teacher Academy: If you are a digital product creator or graphic artist, Lauren Fulton can teach you how to build or grow a TPT store (the simple way). CLICK HERE to join the waitlist! < Not an affiliate link. I’m just a big fan!
    • EPISODE 81: Which Email Provider is Best for Onlines Business Owners in 2025?

    ⭐️Get high-converting copywriting for your business: https://meganwisdom.com/

    ⭐️Follow me on Instagram: https://www.instagram.com/meganwisdomwrites/

    ⭐️Sign up for email marketing tips in your inbox: https://tinyurl.com/bigsistips
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    11 min

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