In this engaging episode of the It's Time to WOW'em podcast, I sit down with the dynamic and creative realtor, Matt Lionetti. Known for his innovative and often hilarious real estate videos, Matt shares his journey of breaking the mold in a traditional industry. We explore how he infuses creativity and personality into his listing videos, helping his clients stand out in a competitive market.
Matt discusses the balance between creativity and traditional marketing, how he overcame the challenges of a tough real estate market, and the importance of being authentic in the business. You'll hear about his strategies for creating unique, story-driven content that not only grabs attention but also sells homes—like his viral "Benny" video, which added a personal touch and led to a sale well above the asking price.
Whether you're in real estate or just love creative marketing, this episode is packed with valuable insights and tips on using video content to connect with audiences and clients in a meaningful way. Be prepared for some laughs and real talk on pushing boundaries and staying authentic in an industry that often feels one-size-fits-all.
Tune in and get inspired by Matt's unique approach to selling homes and his infectious energy!