• Résumé

  • Welcome to Dig In, the podcast brought to you by the minds at Dig Insights. We're interviewing some of the most inspiring brand professionals in marketing, innovation, and insights to discover the story behind the story of their most exciting innovations.
    Dig Insights
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Épisodes
  • 114. How Nestlé’s ambitious launch led to lessons in failure, innovation, and growth
    Feb 20 2025

    On this week’s episode, host Jess Gaedeke is joined by Paul de Larzac, President, Ice Cream at Nestlé, to discuss the power of risk-taking in innovation and leadership. They explore the lessons learned from launching F'Real in Canada, how empowering teams to experiment drives business growth, and why the future of food will be shaped by evolving consumer preferences and new industry dynamics.

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    27 min
  • 113. Dig (In)spiration: The essential skills every insights pro needs
    Feb 12 2025

    In this week’s Dig (In)spiration, host Jess Gaedeke reflects on her conversation with Elizabeth Oates, former VP of Consumer Insights & Guest Services at Ulta Beauty and author of More Than Just Interesting. Jess highlights Elizabeth’s approach to building an impactful insights function, the essential skills every insights pro needs, and why AI is a game-changer for staying ahead in today’s market.

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    4 min
  • 113. How insights leaders can turn research into real business action (straight from a pro)
    Feb 5 2025

    On this week’s episode, host Jess Gaedeke is joined by Elizabeth Oates, former VP of Consumer Insights at Ulta Beauty and author of More Than Just Interesting: How to Build an Insights Function for Impact. They discuss how insights teams can move beyond being “interesting” to truly driving business impact, the critical skills every insights professional needs to succeed, and why AI won’t replace researchers—but will make them even more essential.

    Check out the book here: https://www.paramountbooks.com/more-just-interesting-elizabeth?manufacturer_id=101

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    29 min

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