Épisodes

  • Digital for All
    Apr 26 2022

    Eriks Svarcbergs is the Lead Accessibility Designer at Mobiquity. In this episode, we talk about designing digital experiences that are accessible and inclusive, and how doing it well can impact not only people with disabilities, but people in their lives as well. Eriks talks about his background, having a significant other with a disability and how that enhanced his perspective.

    Fast Company Article by Eriks

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    31 min
  • Turning Around a Battleship in a Bathtub
    Mar 2 2022

    Digital transformation is hard, especially hard when your industry is steeped in tradition and heavily regulated. Life Sciences is one of those industries.

    It takes skill, strategy, and resolve to lead digital transformation in life sciences. Gerry McGoldrick (Director of Digital Channel Strategy and Services at Merck) and Brian Johnson (Sr. Director of Customer Engagement Management at CSL Behring) have all those qualities. In this episode of Digital Orbit they join Mobiquity's VP of Healthcare, Marcel Joachimsthal, share how each approaches digital transformation, and how others facing similar challenges can do the same.



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    37 min
  • Dehyping the Metaverse
    Feb 16 2022

    Ever since Mark Zuckerberg made the very big, very splashy announcement to rebrand Facebook as Meta, it's difficult to have a conversations about tech that doesn’t include some thoughts or predictions about the metaverse.

    No one knows exactly how the metaverse will impact our lives, but nearly everyone seems certain it will.

    In this episode of Digital Orbit, Paul PIebinga, Lionell Schuring, and Jieke Pan from Mobiquity cut through the hype to discuss what the metaverse is, why it’s exciting, and how companies can get in the game before it’s too late.

    Additional Reading
    Is the metaverse the future of the internet (...and humanity)?

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    33 min
  • Is Digital Destroying Brands?
    Jan 26 2022

    As products and experiences move from physical places to digital space, it’s harder than ever to build and maintain a thriving brand. It's estimated that 80% of brands could disappear tomorrow and no one would care.  

    In this episode, Mobiquity's Leah Patterson (VP, Marketing and Communications) and Lionell Schuring (Chief Creative Officer) discuss how the game has changed, and how brands can navigate the digital space and be one of the 20% that people care about.


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    34 min
  • Coming Soon: Digital Orbit
    Jan 22 2022

    Digital transformation is all about understanding people - predicting behaviors and creating immersive experiences that make life easier and better for the people who engage with them. When organizations do that, they create gravity in the digital space and pull people into their orbit.

    Digital Orbit is a Mobiquity podcast that sets out to help organizations better understand why, more than ever, success in the digital space has less to do with technology and more to do with human beings.

    Let's talk about it.


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    1 min