Join Gerry for a compelling conversation with Georg Ell, the seasoned CEO of Phrase, as they delve into the intricacies of managing growth and navigating change. Georg, with over 17 years of leadership experience at renowned tech companies like Phrase, Yammer, Tesla, and Microsoft, shares his insights on steering organizations through significant digital transformations. Discover Georg's unique perspective on digital transformation within the localization industry and gain valuable insights into the strategies employed in growing a 300+person team at Phrase. As a global leader in localization technology, serving top-tier clients such as Uber and Shopify, Georg discusses the challenges and triumphs of scaling organizations during turbulent times. Tune in to this episode to glean wisdom from Georg on fostering innovation, aligning teams towards a common goal, and building resilience in the face of uncertainty. Whether you're a tech leader seeking to elevate your company's performance or intrigued by the ever-evolving landscape of AI, this conversation is filled with thoughtful advice. The discussion extends beyond growth and change, touching on the evolution of AI since the debut of ChatGPT one year ago. Georg and Gerry explore the future of work and unravel the true essence of digital transformation. Upgrade your understanding of these dynamic topics and gain practical insights to enhance your leadership skills.