• E78: The Role of Social Media in Fundraising with Brandon Peacock

  • Feb 4 2025
  • Durée: 51 min
  • Podcast

E78: The Role of Social Media in Fundraising with Brandon Peacock

  • Résumé

  • Send Haley a suggestion or request via text HERE!

    On this episode of the Lead with Heart podcast, I’m chatting to someone truly inspiring - Brandon Peacock.

    Brandon is the founder of Hit The Ground Running - a charity that provides invaluable support to trauma survivors. After surviving a life-altering drive-by shooting in 2020, Brandon embarked on an extraordinary journey of resilience and recovery. His experience has fueled his mission to help others rebuild their lives.

    He's here to share his insights on building resilience, the power of community support, and innovative approaches to philanthropy and fundraising through social channels.


    In this episode:

    • [02:35] Turning a traumatic experience into a force for positive change
    • [10:45] About Hit The Ground Running
    • [13:08] Strategies for cultivating resilience
    • [15:51] How to foster a sense of community
    • [18:35] Utilizing social media to raise both awareness and funds
    • [27:44] Creating brand consistency across all platforms
    • [35:03] The role of social media influencers in nonprofit fundraising
    • [40:41] Emerging social media trends for nonprofits to be aware of


    NOTEWORTHY QUOTES

    “ If I don't make it through tonight, am I proud of the legacy that I've left behind?” - Brandon Peacock

    “ I was able to become so resilient and remain so resilient because I found a way to find purpose in my individual struggle. And I found a way to be accountable to myself and not be a vi

    My book, Sow, Grow, Lead is live on Amazon! It shares my journey of starting a nonprofit in Malawi and offers practical strategies to help nonprofit leaders turn visions into reality, and create meaningful impact

    As the fundraising engine of choice for over 80,000 organizations in 90+ countries, Donorbox’s easy-to-use fundraising tools help you raise more money in more ways. Seamlessly embed a customizable donation form into your website that reduces donor drop-off with a 4x faster checkout, launch a crowdfunding or peer-to-peer campaign, sell event tickets, raise funds on the go with Donorbox Live™ Kiosk, and much more. Learn more at donorbox.org

    The EmC Masterclass by Dr. Lola Gershfeld will help you enhance your communication skills to raise more revenue for your mission. This groundbreaking Emotional Connection process has been integrated into top universities’ curriculum and recognized by international organizations. Use code LEADWITHHEART to enjoy a -10%.

    CONNECT WITH HALEY
    Haley is a Certified Fund Raising Executive (CFRE), Stress Management Coach, and EmC trainer. She founded The Savvy Fundraiser, a nonprofit consulting and coaching business, and has experience with nonprofits in human services, homelessness, and youth sectors. Specializing in EmC, leadership, board development, and fundraising, Haley is dedicated to empowering nonprofit leaders to create thriving organizations.
    Instagram: @thesavvyfundraiser
    LinkedIn: Haley Cooper, CFRE
    Website: thesavvyfundraiser.com

    Produced by Ideablossoms

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