Influencers on social media can have a detrimental impact on both their followers and the broader digital landscape. Many influencers use deceptive tactics to gain reach and popularity, such as promoting unrealistic beauty standards, fake product endorsements, or fabricating aspects of their lives. This can mislead audiences into purchasing products or adopting lifestyles that are not beneficial or even harmful. Followers, especially younger individuals, may feel pressured to emulate these influencers, leading to poor self-esteem, body image issues, or unhealthy consumer behavior. Moreover, misleading influencers contribute to the spread of misinformation, eroding trust in online content. While these influencers may gain quick popularity, their credibility often diminishes over time as the truth surfaces. The long-term effects of such content can lead our generation confused, poor , unhealthy and depression. We need to understand unrealistic expectation and reality of content creation in this episode of Modern Nari. Learn more about your ad choices. Visit megaphone.fm/adchoices