In this episode, Danny and Jason dive into one of the biggest mental hurdles wedding videographers and photographers face: pricing. They discuss their own experiences with raising their prices, the mindset shifts required to break past psychological pricing barriers, and how to build confidence in your value. They also tackle common fears such as losing bookings, getting ghosted, and pricing yourself out of the market. If you’ve ever struggled with self-doubt when setting your rates, this episode is for you.

Key Takeaways:

• How to identify your pricing comfort zone and push past it
• The impact of psychological pricing and how clients perceive value
• Understanding when and why to raise your prices strategically
• The role branding, communication, and experience play in pricing
• Why undercharging can be just as damaging as overcharging

Sponsors: 🎥 VidFlow – Deliver your wedding films in a sleek, professional way with VidFlow. Use code TWVP10 for 10% off pro plans. www.vidflow.co

✂️ Bride & Groom Video – Clear your editing backlog with professional wedding film editing. Get £75 off your first order using code TWVP75. www.brideandgroom.video

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https://www.instagram.com/thatweddingvideographerpodcast

Danny Rizzo
https://www.instagram.com/rizzo.films

Jase Hunter
https://www.instagram.com/afterglowweddings