• Ep 3 - The Early Days: From Pre-Production to Distribution

  • Mar 18 2025
  • Durée: 7 min
  • Podcast

Ep 3 - The Early Days: From Pre-Production to Distribution

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    In episode 3 of Plastic Galaxy, we dive into the early days of pre-production for the first Star Wars action figures. How did Kenner, with limited information, make decisions about size, design, and which characters would make it into the first line of toys? Learn about Kenner's creative decisions, like the choice of a 3.75-inch scale and how they managed the challenges of color accuracy and figure durability.

    We also explore how Kenner, despite not having complete designs or movie access, made educated guesses to create the iconic figures we know today. Plus, we take a deep dive into one of the most quirky and sought-after figures—the Blue Snaggletooth. What started as a design mistake became a legendary collector’s item, and we’ll share how this rare figure became one of the most valuable pieces in Star Wars collecting history.

    Finally, we explore the monumental task of mass production and global distribution. Kenner’s ability to produce millions of figures in factories overseas and ship them worldwide helped make Star Wars toys a global phenomenon. From adjusting to regional preferences to managing the logistics, Kenner set the stage for decades of Star Wars merchandising.

    Join us for this episode as we uncover how these early decisions shaped the toy line that would go on to become a cornerstone of Star Wars culture and collectibles.

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