In today’s episode, I had the pleasure of sitting down with Jennifer Orechwa, a marketing strategist and CEO of Salt Marketing an agency dedicated to helping health and wellness practitioners grow their practice with powerful, automated marketing solutions. Jennifer shares her journey from corporate marketing to helping wellness practitioners grow their businesses as we dig into the importance of differentiation in a competitive market, the significance of building a cohesive customer journey, and the strategies for productizing services to enhance client engagement. We also discuss the significance of high-touch client relationships and optimizing offers to ensure client success, ultimately aiming to help practitioners create repeatable assets in their business that sustain their growth both in the short and long-term.
Enjoy!
Mentioned in this episode Salt Marketing Main Website
Salt Marketing on Instagram
5-Part Video Workshop to Help You Market and Grow Your Wellness Practice
90 Day Marketing Canvas
Offer Optimization Scorecard
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