INTRO (Male Voice Recording): Welcome to YourMarketingPodcast. This is Series One – How to Start a Successful eCommerce Business in Less than 30 Days. In this step-by-step guide, you will learn how to quickly launch an eCommerce store and start seeing those sales roll in! And here’s your host…Ishani DePillo. Ishani: Hi, everyone, Ishani DePillo here. Welcome to another episode of Your Marketing Podcast. I’m so excited to cover today’s topic with you. It’s all about branding, and how to determine your target audience. So last episode was packed full of helpful tips on business fundamentals. We covered getting your entity set up, keeping your personal finances separate from your business finances and funding for your eCommerce store. If you haven’t had the chance to listen to that episode yet, I recommend that you do because we go over a lot of recommendations that are essential to creating a new business. Okay, so You have your product. You know it’s going to be in demand