In this episode of Folding Towels, Jackie and David tackle one of the biggest conversations happening in the massage industry right now—how do we build trust, improve public perception, and enhance client safety without waiting for external regulation?

Following recent discussions about unethical behaviour in the profession, we explore practical steps every therapist can take to strengthen our industry. From building public trust, improving client safety, and using social media strategically, to leveraging association resources and advocating for professional awareness—we’re diving deep into what we can control.

If you’re a massage therapist wondering how to navigate these challenges, this episode is for you.

🎧 Listen now and join the conversation!

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

Sometimes massage therapists do bad things and sometimes those things are very bad. Massage Therapy is a beautiful profession, but we are not immune from people using their position of power and trust for the bad.

David and Jackie discuss the one thing we must hold as sacred in the massage industry: trust and safety. Following a recent high-profile case in South Australia, we discuss what went wrong, how therapists can better protect their clients, and what steps the industry can take to raise standards and improve public perception.

We break down the process for reporting unethical behaviour, the role of massage associations, and how therapists can empower clients to speak up. It’s an important conversation for every massage professional.

• Australian Capital Territory
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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc

The new year is here, and it’s time to set yourself up for success! In this episode, Jackie and David guide you through setting personal, professional, and business goals that will shape your year in a way that feels exciting and achievable.

In this episode, we dive into:
✅ Personal goals – What do you really want to do this year? Travel? More time with family? A fitness challenge?
✅ Professional goals – How can you grow in your career? Take on more responsibility, learn a new skill, or specialise in something new?
✅ Business planning – The one-page business plan that keeps things simple, clear, and actionable.

David and Jackie also share their own goals—including David’s plan to learn German for a bucket-list family trip, his upcoming 10km running race, and his specialist training in face, neck, and swallowing disorders.

Jackie reflects on reshaping her work-life balance, planning more family adventures, and shifting her niche towards lymphatic therapy.

Plus, they discuss how to break big goals into manageable steps, adjust when things change, and keep yourself motivated. And as a bonus, they’re giving away a free downloadable planning template to help you map out your perfect year.

📌 Download your free planners at https://foldingtowelspodcast.com.au/sign-up-for-freebies/

Don't forget to head to social media and share your goals with us!

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If you have gotten value from the show, consider sending a small token of appreciation our way:

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*** Connect with Jackie and David *** Do you want to reach out to us? ⁠⁠⁠Head to our ⁠⁠⁠⁠⁠⁠⁠Website⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠and fill in the contact form.

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Theme Music: Simon Pettersson "All Alone" (2020), Licensed use through Audio Hero Inc