Football Insights Academy Podcast

Auteur(s): Tom Butterfield & David Bromley
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  • Résumé

  • Welcome to The Football Insights Academy Podcast, the ultimate destination for football enthusiasts, aspiring analysts, scouts, and recruitment professionals who want to understand the beautiful game beyond what’s visible on match day. This podcast is dedicated to demystifying the world of football analytics, scouting, and recruitment while empowering listeners to elevate their understanding of the game. Each episode is packed with: Deep Dives into Playing Styles: Learn how teams operate on and off the ball with practical insights into identifying tactical frameworks, key player roles, and system dynamics. Data-Driven Decision Making: Discover how to turn raw stats into actionable insights, with a focus on metrics that matter, from the now mainstream expected goals (xG), through progressive passes, and defensive duels to cutting edge off-ball metrics. Player Evaluation & Recruitment: From uncovering hidden gems to identifying ‘appropriate’ players for specific roles and styles, we break down the process of effective scouting in a way that’s accessible to beginners and professionals alike. Real-World Tools and Frameworks: Gain hands-on knowledge of platforms like Wyscout and actionable workflows to identify and evaluate talent using data, including exportable metrics and case studies. Career Growth Tips: Learn how to get started or level up in football analysis, scouting, or recruitment with practical advice and career-focused strategies. Designed for those serious about understanding football beyond the surface, the podcast covers everything from core concepts like team playing styles and counter-attacking overlays to advanced recruitment strategies that clubs need today. We also explore the latest trends in football analytics, share inspiring success stories, and provide actionable takeaways for professionals working (or aspiring to work) in the game. Whether you’re a die-hard fan, a budding analyst, or a seasoned scout looking to sharpen your skills, The Football Insights Academy Podcast is your go-to resource for developing a deeper understanding of football and making smarter decisions in the world of scouting and recruitment. Subscribe now and start your journey toward unlocking the game within the game!
    Copyright 2025 Tom Butterfield & David Bromley
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Football (soccer)
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Épisodes
  • Ep2: Expected Goals (xG) and Expected Assists (xA) - What Do They Mean? How Are They Calculated?

    Ep2: Expected Goals (xG) and Expected Assists (xA) - What Do They Mean? How Are They Calculated?
    Feb 21 2025

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    Summary

    In this conversation, David Bromley and Tom Butterfield delve into the intricacies of football analytics, focusing on the concepts of Expected Goals (XG) and Expected Assists (XA). They discuss how XG provides a metric for evaluating the quality of goal-scoring opportunities, taking into account various factors such as player position and shot quality. The conversation transitions to XA, which assesses the likelihood of a pass leading to a goal, highlighting its potential for recruitment and player evaluation. Throughout, they emphasize the importance of these metrics in understanding player performance and team dynamics. In this conversation, Tom Butterfield and David Bromley delve into the intricacies of football analytics, focusing on expected assists (XA) and their significance in evaluating player contributions. They discuss how traditional metrics can be misleading and emphasize the importance of understanding the context behind the numbers. The conversation also touches on tactical approaches in football, the role of player quality in executing passes, and the evolving nature of football analytics. They conclude by hinting at future discussions on ball progression metrics, highlighting the continuous exploration of football's analytical landscape.

    Useful Links

    Support The Show - Buy David and Tom a bag of peanut M&M's.

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    51 min
  • Ep1: The Secret to Finding Hidden Gem Players with Data Analytics.

    Ep1: The Secret to Finding Hidden Gem Players with Data Analytics.
    Feb 14 2025

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    Summary

    In the inaugural episode of the Football Insights Academy podcast, hosts Tom Butterfield and David Bromley discuss the transformative role of data in football, particularly in recruitment.

    They explore how data analytics can uncover hidden gems in the sport, emphasising the importance of a systematic approach to player analysis. The conversation highlights successful case studies of clubs like Brentford and Brighton, which have effectively utilised data to enhance their recruitment strategies.

    The episode also addresses the challenges of bridging the gap between traditional football practices and modern data analytics, aiming to foster better communication and understanding between both camps.

    In this episode, David Bromley and Tom Butterfield discuss the intersection of data analysis and football, emphasising the importance of experience, education, and player trading.

    They explore the value of on-ball event data, the success of clubs like Benfica and Lille in player trading, and the necessity for clubs to identify their unique identity.

    The conversation also highlights the process of finding hidden gems in football and encourages community engagement in sharing insights.

    Useful Links

    Support The Show - Buy David and Tom a bag of peanut M&M's.

    Instagram

    Youtube Channel

    LinkedIn
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    39 min
  • Ep100: Want To Learn How To Become A Football Analyst? This Is The Place To Be.

    Ep100: Want To Learn How To Become A Football Analyst? This Is The Place To Be.
    Feb 6 2025

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    Summary

    In this 100th and final episode of the Attacking the Championship podcast, hosts Tom Butterfield and David Bromley reflect on their journey, discussing the evolution of their podcast and the growing importance of data analytics in football.

    They explore the role of data analysts, the need for data-driven decisions in recruitment, and how analytics can enhance traditional scouting methods. The conversation emphasizes the significance of having a structured process in football analytics and the desire to help others navigate this field. In this conversation, the speakers delve into the evolving landscape of football recruitment and data analytics.

    They discuss the importance of embracing data for player evaluation and recruitment, the challenges clubs face in filtering through vast amounts of player data, and the necessity for analysts to communicate insights effectively to coaches and managers.

    The conversation also covers how aspiring data analysts can start their journey, the significance of building a portfolio, and the future of data in football, emphasising the need for continuous learning and adaptation in this rapidly changing field.

    We'll be back next week with a new look podcast focusing on data analytics, and how to help you carve out a career in football.... or just develop a deeper understanding to baffle your mates down the pub!

    Useful Links

    Free Course Waiting List - Sign up and we'll keep you updated on what's happening at the 'Football Insights Academy', and give you the opportunity to ask us questions.

    Support The Show - Buy David and Tom a bag of peanut M&M's.

    Voir plus Voir moins
    45 min

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