Join us this week as we welcome Patrick Ali, Lead Educator and Product Developer at Siser North America, for an inside look at one of the most recognized brands in heat transfer vinyl and beyond. Patrick shares Siser’s journey from its early days to becoming an industry leader, highlighting the company’s innovative strides in sustainability and product development. We'll explore what’s next for Siser, how listening to customers has fueled their growth, and what decorators can expect in the future of heat transfer technology. Plus, Patrick gives us a behind-the-scenes look at Siser’s REGGIE Award-winning sustainable product and why eco-friendly solutions matter now more than ever. Tune in for valuable insights and industry trends that can help your business grow! Our regular listeners know this, but 2 Regular Guys are all about garment decorating, a bit of fun, and no rants, lectures, or selling. 2 Regular Guys was not created for our employers but for our industry. Since February 2013, The 2 Regular Guys have been the first and the most listened-to garment decorating industry podcast on this planet! We are humbled by all of you tuning in each week. We work hard to bring you information that will improve your business and our industry. Take a look at our incredible weekly guest list, and you’ll understand where this industry goes for news, interviews, and the heartbeat of garment decorating. Thanks for listening! Your business’ SVPs—Strengths, Values, and Passions—are the foundation for long-term success. When aligned with these, you can move from feeling overwhelmed by daily operations to gaining clarity and control. Take the SVP Business Alignment Assessment News If you have anything newsworthy you would like us to share, please email details to info@2regularguys.com. Use the subject line “Weekly News.” https://www.youtube.com/watch?v=LviBlcwdRa4 Dad Joke Aaron: I tried to make a reservation at the library… Unfortunately, they’re completely booked. Future of Apparel Decoration Aaron: Patrick, we did away with the stale bios a year ago. Instead, tell us a little bit about yourself and how you found your way into the industry. Terry: Along those lines, talk to us about Siser. Start with where Siser got its start. Aaron: What do you see as the reasons for Siser’s growth in the industry? Terry: When people think Siser, other than thinking “I didn’t know that’s how you say it”, they think HTV. What does the future hold for that segment of our industry? Aaron: Let’s talk about sustainability. You won the most recent REGGIE Product of the Year. Tell our listeners what that meant to you, and more specifically about that product. Terry: Sometimes we like to polish the crystal ball and ask our guests what they think the future holds for our industry as a whole. Aaron: What have we missed when it comes to Siser? Anything else to add before we let you go? Aaron: Tell our listeners where they can find you and Siser. Note: You can Find me at Patrick_siserna (https://www.instagram.com/patrick_siserna/) on Instagram and Siser at Siser North America on all social platforms. The Secret Sauce We serve up bite-sized tips for our #regulators to instantly spice up their decorated apparel business. Just like the perfect wing sauce, these quick tips can transform your business experience, adding flavor and depth to your operations. Each video in this playlist is a nugget of wisdom, carefully selected for its potential to bring immediate value to your work. So, whether you're a seasoned pro or just getting started in the decorated apparel industry, dip into our 'Secret Sauce' for insights that can help you soar. https://www.youtube.com/watch?v=YZS3KONRlEg OTHER EVENTS Small Business Saturdays - Saturdays at Noon Central Time and then available to watch any time. Rising Tide Talks! - Wednesdays at 5 PM Central Time and then available to watch any ...
