Imagine... the future is imaginable. And our imaginations help to set the tone for how we engage with the future, and the world around us.

So, at the end of 2024, let's imagine the best possible future we can - whatever that might mean for you. For me, it would be a world without war. Thank you for your support and feedback on our scenarios over the past year.

We plan to come back in the new year with a whole new format for these scenarios - we are excited to share that with you. But first... take a break. Have a refreshing and rejuvenating holiday, and we will see you in 2025.

On December 4, 2024, the CEO of one of America's largest healthcare insurers was shot dead on the streets of Manhattan. Angry people, living in a world that is filled with inequality and feeling squeezed on every side, will eventually snap. This is not something we want, nor is it a call to arms. But it is a possible future scenario that CEOs of large companies might need to be as careful of their personal security as many politicians currently are.

The antidote is to build future-proof businesses that see doing good as good for business. This isn't just a cute tagline - it is a core pillar of the DNA of a future-proof business.

Our team at TomorrowToday helps organisations to understand what a future-proof DNA looks like, and to identify the drivers of disruptive change taking us into that future. Contact us to discover more about our work:

It could happen. Sometime in the future. Data centres use an incredible amount of electricity and water. Towns that incentivise these data centres to locate nearby for jobs and tax benefits might find themselves dealing with unrealistic demands for power and water - to the point where a data centre could sue the town to continue providing them with water even if it means the people living in the town get cut off.

For more details of just how much power and water data centres use, listen to Paris Marx’s 4 part mini series on the Tech Won’t Save Us Podcast: https://techwontsave.us/episode/241_data_vampires_going_hyperscale_episode_1