GLF Podcast

Auteur(s): Sasha Berson Grow Law Firm
  • Résumé

  • The GLF Podcast brings you insightful conversations with leaders in the legal business field, discussing practical ideas that will help you grow your law firm, expand your reach, generate more revenue, and make your law firm more valuable.
    Copyright © 2025
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Épisodes
  • Build a $1M+ Legal Tech Startup in 18 Months - Insights from Karl Seelbach
    Feb 5 2025

    Join Sasha Berson as he speaks with Karl Seelbach, Co-founder of Scribe and Managing Partner at Doyle & Seelbach


    👉 Sasha and Karl explore:

    — Why the traditional court reporting model hasn’t changed in over 150 years and is ripe for disruption.

    — Insights into starting and scaling a legal-tech startup to seven figures in just over a year.

    — A platform that integrates seamlessly with Zoom to deliver high-quality testimony reporting at less than half the cost and 10x the speed.

    — Why Karl believes more attorneys should embrace innovation to simplify and enhance their practice.


    👉 Main Takeaways from the Episode:

    — Attorneys face long delays for transcripts and inconsistent service quality.

    — Legal tech like Scribe isn’t just about cost savings; it’s about enhancing client service by delivering faster and more reliable results.

    — Legal tech doesn’t just simplify workflows; it enhances client experience and attorney productivity.

    — Tech adoption doesn’t mean leaving the law behind—it can complement your practice and expand your impact.


    📰 About Karl Seelbach:

    Karl Seelbach is a seasoned litigation defense attorney with nearly 20 years of experience. As managing partner at Doyle & Seelbach, he oversees a 30-person firm specializing in personal injury defense. An early tech adopter and serial entrepreneur, Karl has founded three startups, with Scribe being his latest and most impactful venture.


    📞 Connect with Karl Seelbach:

    • Website: https://skribe.ai/

    • LinkedIn: https://www.linkedin.com/in/kwseelbach

    • Twitter: https://x.com/KarlSeelbach/status/1877004675842539646


    📞 Connect with Sasha Berson:

    • LinkedIn: https://www.linkedin.com/company/grow-law-firm/

    • Instagram: https://www.instagram.com/grow_lawfirm/

    • YouTube: https://www.youtube.com/@growlawfirm

    • Facebook: https://www.facebook.com/growlawfirm

    • Email: info@growlawfirm.com

    • Phone: (312) 854-7724


    #LegalMarketing #LawFirmGrowth #BusinessGrowth #LegalIndustryInsights


    If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlawfirm.com/

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    31 min
  • How Attorneys Can Gain More Clients and Credibility with a Book – Insights from Melanie Herschorn
    Jan 29 2025

    Join Sasha Berson as he speaks with Melanie Herschorn, Founder of Big Impact Books


    👉 Sasha and Melanie explore:

    — Why writing a book can be a game-changer for attorneys and how it bridges the gap between legal jargon and client understanding.

    — The misconceptions attorneys have about self-publishing and how to protect their intellectual property while publishing independently.

    — How to transform a book into a marketing engine that drives thought leadership, client engagement, and business growth.

    — Real-life lessons from Melanie’s own experiences with predatory publishers and how those lessons inspired her mission.


    👉 Main Takeaways from the Episode:

    — Self-publishing gives attorneys control over their intellectual property and royalties while establishing their authority in the field.

    — Avoid “publishers” who overpromise and underdeliver, independent publishing is a safer and more rewarding path.

    — A book is more than just a product; it’s a tool for content marketing. Leverage excerpts, blog posts, and social media to maximize its impact.

    — Clear, relatable content can bridge the divide between complex legal concepts and the needs of prospective clients.


    📰 About Melanie Herschorn:

    Melanie Herschorn is the Founder of Big Impact Books, a company dedicated to helping professionals publish and market books that establish them as thought leaders. Melanie has worked with countless attorneys, guiding them to use their expertise to write compelling, market-driven books. Her background in PR and journalism shapes her mission to help others amplify their voices authentically.


    📞 Connect with Melanie Herschorn:

    • Website: https://yourbigimpactbook.com/

    • LinkedIn: https://www.linkedin.com/in/melanie-herschorn/

    • Facebook: https://www.facebook.com/melherschorn/

    • Twitter: https://x.com/i/flow/login?redirect_after_login=%2FMelHerschorn


    📞 Connect with Sasha Berson:

    • LinkedIn: Sasha Berson

    • Instagram: @grow_lawfirm

    • YouTube: GrowLawFirm

    • Facebook: GrowLawFirm

    • Email: info@growlawfirm.com

    • Phone: (312) 854-7724


    #LegalMarketing #LawFirmGrowth #BusinessGrowth #LegalIndustryInsights


    If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlawfirm.com/

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    27 min
  • 18 Minutes to More Referrals: Ben Paul’s Proven Formula for Lawyers
    Jan 22 2025

    Join Sasha Berson as he speaks with Ben Paul, Founder of BD Ladder


    👉 Sasha and Ben explore:

    — The surprising impact of spending just 18 minutes daily on business development, adding up to over 70 hours a year of focused growth.

    — Why starting business development early in your career is a game-changer.

    — Strategies to overcome fear of rejection and make networking an easy habit.

    — How being genuine and generous in your professional relationships can lead to a steady flow of referrals.


    👉 Main Takeaways from the Episode:

    — Whether you’re fresh out of law school or a seasoned attorney, the best time to build connections is today.

    — Schedule business development on your calendar and treat it as untouchable.

    — Be generous with your time, expertise, and connections to establish trust.

    — Keep track of your business development efforts to see how small daily actions add up over months and years.


    📰 About Ben Paul:

    Ben Paul is the Founder of BD Ladder, a consultancy dedicated to helping lawyers and other professionals excel in business development. With years of expertise, Ben provides actionable strategies to make business growth manageable and effective.


    📞 Connect with Ben Paul:

    • Website: https://www.bdladder.com/ben-paul

    • LinkedIn: https://www.linkedin.com/in/benpaulbdm/

    • Facebook: https://www.facebook.com/BDLadder

    • Twitter: https://x.com/BdLadder


    📞 Connect with Sasha Berson:

    • LinkedIn: Sasha Berson

    • Instagram: @grow_lawfirm

    • YouTube: GrowLawFirm

    • Facebook: GrowLawFirm

    • Email: info@growlawfirm.com

    • Phone: (312) 854-7724


    #LegalMarketing #LawFirmGrowth #BusinessGrowth #LegalIndustryInsights


    If you enjoyed today’s show, please leave a review and subscribe so you never miss an episode. For more information and links to all of the resources mentioned in today’s episode, visit https://growlawfirm.com/

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    48 min

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