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In this special year-end episode, co-hosts Corey Tomlinson and Tish Looper reflect on their inaugural year of the Growth Loop podcast. They revisit highlights from 2024, including valuable insights from guest contributors like Sandor Kovacs and Sarah Hartland, who discussed themes such as accountability, growth through failure, and humanizing business with AI-driven transformation.

The duo also candidly share their personal growth, from overcoming fears to embracing new tools like AI to streamline production. Tish emphasizes the core principle of GrowthLoop: a customer-centric approach that aligns marketing, sales, and customer success to achieve sustainable growth.

Looking ahead to 2025, Corey and Tish tease their plans for expanding the podcast, hosting diverse guests, and evolving GrowthLoop from a concept into an actionable framework and new content for businesses. Their commitment to authenticity, learning, and community engagement promises an exciting journey for listeners in the coming year.

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In this follow-up episode of GrowthLoop, hosts Corey and Tish welcome back Sandor Kovacs of Run Rhino to delve deeper into the critical role of accountability in leadership. Drawing from nearly three decades of business experience, Sandor explores the concept of being "cause in the matter," emphasizing the power of owning outcomes, whether in professional projects or personal growth.

Key topics include:

• Defining accountability as the sole responsibility for outcomes, irrespective of external circumstances.
• How adopting accountability transforms team dynamics and fosters mutual respect and trust.
• Practical advice for leaders to instill a culture of accountability within their organizations, including the importance of setting unwavering standards and avoiding the pitfalls of excuses.
• The relationship between accountability, integrity, and effective leadership, with examples from Sandor's coaching experiences.
• Simple, actionable frameworks for holding yourself and others accountable, such as focusing on facts over excuses and asking pivotal questions like, "What could you do differently?"

This episode offers relatable anecdotes, actionable strategies, and a profound perspective on what it takes to lead with integrity and accountability. Whether you're managing a team, mentoring an employee, or working on personal development, Sandor’s insights will inspire you to rethink your approach to accountability.

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In this episode of Growth Loop, hosts Corey and Tish welcome back Sandor Kovacs, the founder of Run Rhino, to dive deeper into the topics of leadership, accountability, and integrity. Sandor shares insights from his 28 years of business experience, including a personal transformation where he realized he was not fully stepping into his potential as a leader. He discusses the importance of staying true to one’s values and commitments, revealing how his renewed focus on integrity led to the creation of his new venture, DorWay.

The conversation covers key lessons about maintaining accountability, handling failure, and the challenging journey of embracing success, all framed within Sandor’s experiences of navigating leadership. Listeners will hear practical strategies for holding themselves and others accountable, including creating clear agreements and fostering growth through tough conversations. Sandor’s reflections on integrity as the foundation of empowerment and fulfillment provide a compelling takeaway for leaders looking to operate at their peak potential. Whether you're leading a business or striving for personal growth, this episode offers actionable wisdom on how to stay aligned with your goals and lead with purpose.

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In this episode of Growth Loop, hosts Tish and Corey dive into the crucial second part of their discussion on the customer lifecycle, with a special focus on managing feature requests and fostering long-term customer advocacy. Tish shares her insights on why companies must carefully assess customer feature requests through the lens of strategic alignment, urgency, and feasibility. They explore how saying “no” to a customer can be just as important as saying “yes” in maintaining focus on corporate goals and customer satisfaction.

Key takeaways include the importance of continuous listening—not just to customers but also to internal teams—and how a thoughtful, iterative approach to product development can foster loyalty and create long-term advocates. Tish and Corey emphasize how a "continuous growth loop" empowers businesses to manage customer expectations, adapt their strategies based on feedback, and ultimately drive sustainable growth.

If you're seeking actionable strategies to improve customer satisfaction, loyalty, and profitability, this episode is packed with expert advice to help you build lasting customer relationships and fuel your business's growth.

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In this episode of The Growth Loop, Corey and Tish dive into the first of three pillars of the Growth Loop model: lifecycle management and the buyer's journey. They break down essential strategies for understanding the buyer's mindset, from shaping customer experiences to driving long-term loyalty and retention. Corey and Tish explore the key distinctions between the Total Addressable Market (TAM) and the Sellable Addressable Market (SAM), and discuss how identifying the right subset of customers can significantly impact business growth. They also touch on the importance of research and analytics in creating frictionless, personalized customer experiences that turn buyers into loyal advocates. By the end of the episode, listeners will have actionable insights into customer acquisition, satisfaction, and retention, ultimately driving revenue and business success. Tune in to learn how to make the customer journey a core component of sustainable growth.

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The explosion in use of generative AI tools has had a tremendous effect on business operations across many disciplines. Marketing and go-to-market functions have arguably been touched the most.

In this episode of Growth Loop, Sarah Hartland, Director of Demand Generation at Endor Labs, joins the conversation. We cover a wide range of topics, including the distinction between demand generation vs. lead generation, how generative AI is changing the field, and some cautionary discussion about what AI is and isn't.

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It's an all-too-common scenario, a promising company hampered by disconnects and dysfunction between its leaders and even between employees and the C-suite. While seemingly insurmountable, the dysfunction is correctable, often leading to even greater levels of success when approached head-on.

Learn more about how dysfunction can hamper organizations, the value of executive leadership alignment, and how coaching can help narrow the gap between different groups within the company.

Special guest Sandor Kovacs, CEO and President of Run Rhino Inc.

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Just like anything else worth the effort, building sustainable growth and success starts with creating a solid foundation. Creating such a foundation requires unfailingly paying attention to the little details, establishing clear goals, fostering team alignment, and embracing change.