Siri, Alexa, Google Assistant - They have redefined the way we interact with voice technology while becoming household names in the process. In fact, you’re likely to have a higher recall for these brand-names than you would for your neighbor’s name!
- Voice-based shopping will rise to US$40 billion in 2022
- 27% of the global online population is using voice search on mobile
- By 2020, 50% of all searches will be voice-activated
All these statistics deduce one conclusion -The impact of AI-powered voice technology is growing at a rapid pace.
So what is causing this shift towards audio and how is Artificial Intelligence contributing to this?
In this discussion, you will learn about:
- How AI-powered voice technology will alter consumer search behavior
- The key to Brand Interaction & Customer Experience
- Smart living through integration with day to day products
- Access to vernacular voice technology
Presented by
Niraj Ruparel
Head of Mobile & Emerging Tech, GroupM
Niraj Ruparel heads Mobility and Emerging Tech at Groupm India. He has vast experience in mobile marketing, Voice Marketing, consumer platforms, brand communications, and marketing analytics. He has been recognized as one of the top 40 rising talents in Asia Pacific by Campaign Asia Pacific. Niraj has also been named in the list of top 25 Mobile Marketing Leaders in the country by World Mobile Congress
Host: Pratyush Kukreja
Head, Enterprise Sales & Marketing, Haptik
Pratyush Kukreja heads Enterprise Sales for India and MEA at Haptik. He comes with extensive experience as a founder at two startups, working with PE and VC funds and multi-industry exposure. He has done his Masters from Indian School of Business, Hyderabad, and has had stints across the US, Malaysia and India