Media relations consultant Amanda Griffith shares her journey in healthcare storytelling, shaped by her experiences with chronic illness. She highlights the power of empathy in media, the impact of personal connections, and key themes like loneliness and burnout. Amanda also introduces the Chronic Boss Collective, a community empowering women with chronic illnesses to embrace their identities and share their stories in a technology-driven world.
Key Takeaways:
- How Amanda's chronic health conditions have shaped her career
- How to build relationships with reporters
- Transparency in communication
Episode Timeline:
1:30 Amanda's history with ulcerative colitis
3:00 What's an ulcerative colitis flare-up?
5:45 How does Amanda's history of chronic illness help with storytelling?
7:45 The importance of human connection in media relations
8:45 What healthcare stories are resonating with audiences these days?
12:00 The loneliness epidemic
14:30 Building two-way relationships with reporters
17:45 Amanda's concussion
20:30 Eating on Zoom calls
22:30 The Chronic Boss Collective
This episode’s guest:
• Amanda Griffith on LinkedIn
• Chronic Boss Collective
• Bumble PR on X
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