• How to Decommoditize Your Offering and Avoid Being Commoditized

  • Nov 2 2023
  • Durée: 32 min
  • Podcast

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How to Decommoditize Your Offering and Avoid Being Commoditized

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  • Résumé

  • Episode 21 – How to Decommoditize Your Offering and Avoid Being Commoditized

    Commoditization is a major threat to any business, but it's especially dangerous for sales teams. When your product or service is seen as a commodity, it's difficult to compete on price and value. In this episode of The Big Sale Illuminati Podcast, we discuss how to decommoditize your offering and avoid being commoditized out of business. We'll share strategies for differentiating your product or service, building relationships with buyers, and creating a unique value proposition.


    To learn more about our panelists or to contact them, visit:


    Tom Searcy

    Founder & CEO, Hunt Big Sales

    https://www.huntbigsales.com/

    https://www.linkedin.com/in/tomsearcy/

    Monique de Maio

    Founder & CMO, ondemandCMO

    https://www.ondemandcmo.com/

    https://www.linkedin.com/in/moniquedemaio/


    Mark Kennedy

    President, Terakeet

    https://terakeet.com/

    https://www.linkedin.com/in/markkennedydrive/


    Tiffany Olson

    President, CEO & Board Member

    https://www.tiffanyolson.net/

    https://www.linkedin.com/in/olsontiffany/
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