LISTEN TO THIS EPISODE IF YOU ARE STRUGGLING WITH PROFITABILITY IN YOUR BUSINESS Profit is the most important metric in your business. Revenue is great, but if your profit margins are tiny, you’re basically running an expensive hobby. You might be making $2M, but if you’re only keeping $50K… is it really worth it? In this episode, we’re breaking down the biggest profitability mistakes business owners make, like not knowing their cost of goods sold (COGS), underpricing, or ignoring inefficiencies in labor costs. If money comes in and goes out and you have no idea where it’s going, this is your wake-up call. We’ll cover: The difference between profit and revenue (and why it matters more than you think). Common profitability mistakes that keep businesses stuck. Why a small profit margin with little room for growth is a major red flag. A real client story on how optimizing inefficiencies doubled their profit in a year. If you’re only looking at your numbers once a year at tax time, you’re already behind. Profitability isn’t just about cutting costs, it’s about smart strategy, pricing, and making decisions based on facts, not feelings. If you want your business to be sustainable long-term, this episode will help you take a bird’s-eye view, get curious about inefficiencies, and start making real money moves. Topics We Discuss: Profitability, Business Finances, Cost Optimization, Pricing Strategy, Scaling Profit Margins FREE RESOURCES: STAND OUT SOCIAL MASTERCLASS // learn how to disrupt an industry SOLD OUT SALES CALENDAR // to help get organized & sell more BUILD YOURSELF A MARKETING BRAIN // to learn the ins & outs EXPLORE PROGRAMS, COURSES, & SERVICES // CLICK HERE FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige WATCH ON YOUTUBE // click here