Major first for Idiot to Genius—we’ve got a real-deal, published author on the show! Meet James Michaels, crime fiction pro and the mind behind the Ice Rising series. Known for his gritty storytelling and richly developed characters, James brings his real-life experiences into his novels, which include Ice Rising, Icebox, Ice Reign, The Ballad of Johnny Carlo, Life’s Dark Corners, and his latest thriller, The Melody of Shattered Gold, released just last month.

In this conversation, James shares how his journey from corrections officer to author has shaped his approach to storytelling. Growing up in Southeast Michigan and spending seven years as a corrections officer, he’s been on the inside—literally—and brings that intense, firsthand knowledge to his crime fiction. James dives into his creative process, the challenges of self-publishing, and why he believes in the power of marketing and reader engagement. Together, they discuss everything from creating fictional worlds and characters to balancing the demands of writing with family life.

Episode Highlights:

• The Ice Rising Series: James’ popular series, including Ice Rising, Icebox, and Ice Reign, and how these stories reflect his firsthand experiences.
• Self-Publishing and Marketing: Why marketing is essential and how James uses reader events and signings to build a loyal audience.
• Fictional Worlds and Gritty Characters: Creating immersive crime fiction settings and authentic, complex characters inspired by real life.
• The Melody of Shattered Gold: His latest novel, featuring themes of family, loyalty, and the underworld, serves as a prequel to The Ballad of Johnny Carlo.
• Life Beyond Writing: James’ life today, filled with reading, gaming, movies, capoeira, and travel, brings fresh perspectives to his storytelling.

Key Takeaways:

1. Writing Journey from Corrections Officer to Crime Author
   With a background in corrections, James draws on real-life insights to fuel his crime fiction, bringing gritty authenticity to his work. His debut book, Ice Rising, became a personal challenge that launched his career.

2. Self-Publishing and Reader Engagement
   For self-published authors, marketing is crucial. James highlights the importance of connecting with readers through book signings and events, building a network that keeps his books in demand.

3. Creating Unique Universes and Themes
   Known for developing rich fictional cities and intricate storylines, James’ books explore themes of loyalty, family, and resilience, especially in the criminal underworld.

4. The Creative Process Behind the Ice Series
   Writing without notes, James relies on creativity and real-life inspirations to build characters and narratives that resonate deeply with readers.

5. Influences and Authenticity in Writing
   Influenced by crime writers like Mario Puzo, James avoids AI in his writing process, believing that genuine storytelling comes from authentic experiences.

In this episode of Idiot to Genius, we dive into the inventive journey of Shane Swanger, the mastermind behind the Teeth Down Snow Shovel, also known as the Shark Shovel. Shane, an engineer with a passion for problem-solving, took a standard snow shovel and transformed it into an innovative tool for tackling even the toughest snow. The shovel’s unique "teeth" design revolutionizes snow removal, adding extra power and making shoveling easier and more effective. Shane shares the story behind his invention, from his initial inspiration to overcoming manufacturing challenges, turning a simple idea into a genius-level solution.

Key Points:

• The Inspiration Behind the Teeth Down Shovel: Shane shares how a worn-out, duct-taped shovel sparked his idea to create a snow shovel with reinforced "teeth," providing up to 800% more force on packed snow.
• Engineering Challenges and Solutions: Facing design and manufacturing hurdles, Shane discusses how he refined the mold and specifications to ensure durability and effectiveness.
• National Recognition: With his perfected design, Shane took the Shark Shovel to the National Hardware Show, gaining attention for his unique approach to a common winter tool.

Links and Contact Information:

• Idiot to Genius Podcast Instagram: https://www.instagram.com/idiot_to_genius/
• Idiot to Genius Podcast Facebook: https://www.facebook.com/profile.php?id=100085240833524
• Teeth Down Snow Shovels Website: https://teethdownsnowshovels.com/
• Purchase the Great White Snow Shovel: https://teethdownsnowshovels.com/products/great-white-snow-shovel/

Discover how Shane Swanger turned an everyday tool into a groundbreaking invention that’s perfect for anyone ready to take on winter’s toughest snow with ease!

Welcome to November’s Pods & Properties segment! Steph and Utah Todd are back to explore two key topics: the growing influence of HOAs and how podcasts are reshaping political campaigns. Whether you’re a homeowner, future buyer, or just curious about these trends, this episode has insights you won’t want to miss.

HOAs are now standard in many new developments, as cities shift responsibilities like parks and maintenance to builders. This increases costs, which are passed on to homeowners through HOA fees—resulting in residents effectively paying twice, once through taxes and again through dues. "Cities are offloading their responsibilities," Todd notes, highlighting the financial burden this creates.

Meanwhile, podcasts are changing the way candidates connect with voters by offering direct, unfiltered communication. “Podcasts might determine the election,” Steph suggests, pointing out how this medium allows politicians to bypass traditional media and engage niche audiences. The ability to control messaging makes podcasts a powerful campaign tool.

The conversation wraps with insights on podcasting success. Steph shares that metrics like downloads no longer define success for her. “The numbers don't matter to me anymore,” she says, focusing instead on meaningful content and connections. Todd and Steph encourage fellow podcasters to experiment with booking strategies and build strong networks for lasting growth.

Takeaways:

• HOAs are increasingly required in new developments, with cities shifting responsibilities to builders.
• Homeowners pay double for services—through taxes and HOA fees.
• Podcasts are becoming essential in campaigns, giving candidates control over their messaging.
• Streamlining regulations could reduce housing costs, and enforcing immigration laws could help stabilize the market.
• Podcasting is about the message, not just the metrics—focus on meaningful content.

Chapters:

• 00:00 – The Rise of HOAs and Builder Profits
• 09:07 – How HOAs Impact Homeowners
• 14:58 – The Power of Podcasts in Politics
• 24:08 – Housing Market Dynamics and Future Predictions
• 25:52 – The Importance of Law and Order
• 27:08 – Experimenting with Guest Booking
• 32:26 – Navigating Homeownership
• 39:25 – Understanding Podcasting Metrics and Success

In this episode of Idiot to Genius, we welcome back our very first guest, Ryan Johnson! As our first repeat guest, Ryan shares exciting updates since his debut, discussing the evolution of his new company, Filmount. From lessons learned in house flipping to launching a real estate media brand, Ryan takes us through the challenges and successes that have shaped Filmount’s journey.

Ryan reflects on how his photography and videography services have expanded, with a focus on enhancing the home-buying experience through tools like Matterport virtual tours and professional staging. He also opens up about personal growth, learning from "idiot moments" (like flying a drone into a tree) and transforming those experiences into "genius" breakthroughs.

This episode dives into the importance of adapting to market needs, leveraging coaching, and embracing human interaction in the real estate space. Whether you’re in real estate or running a business of your own, Ryan’s story will inspire you to keep evolving.

Takeaways:

• Filmount's Evolution: Building a media company focused on quality real estate marketing
• Matterport tours and staging are essential for elevating listings
• Failures lead to innovation: Turning mistakes into growth opportunities
• Coaching and accountability drive business success
• Human interaction matters, even in tech-driven industries
• Adapting and embracing change is key to long-term growth

Connect with Ryan Johnson and Filmount: Website: https://www.filmount.com
Instagram: https://www.instagram.com/filmountmedia/
Facebook: https://www.facebook.com/filmountmedia/ Chapters and Timestamps:

00:00 – Introduction: Ryan Johnson’s Return

03:12 – Reflecting on Episode One: Lessons Since Launch

07:30 – The Birth and Growth of Filmount Media

12:45 – New Services: Matterport Tours and Staging

18:00 – Idiot Moments: Drone Crashes and Learning Curves

25:40 – Genius Moments: Embracing Growth and Success

34:55 – Coaching, Accountability, and the Power of Adaptation

40:00 – The Future of Filmount and What’s Next for Ryan

In this episode of Idiot to Genius, Gina Luke opens up about her remarkable journey in real estate and how personal loss shaped both her career and outlook on life. Now a thriving professional with Berkshire Hathaway, Gina shares how the challenges she faced—including the devastating loss of her son—fueled her passion for helping others.

“I need to protect people from bad realtors,” Gina explains, reflecting on her decision to enter real estate. She discusses how her personal experiences gave her a deeper understanding of the importance of empathy, community, and putting clients’ needs before her own. Through her journey, Gina has found ways to make real estate not just a business but a means of making a difference.

Gina also dives into the significance of continuous education. “Real estate has enabled me to help others,” she says, emphasizing that staying informed is essential to serving clients effectively. Her commitment to learning and growth has allowed her to provide meaningful support, not only to her clients but also to her community.

Grief is an integral part of Gina’s story, and she discusses how it has influenced her life and work. “Grief is a personal journey,” she says, acknowledging that everyone processes loss differently. Gina opens up about the importance of allowing yourself to feel and process emotions while also finding joy in small things along the way.

"Living intentionally honors those we have lost," Gina shares, encouraging listeners to embrace self-care and purpose, even during hard times. Her story is a powerful reminder that healing is a journey—and so is success.

Key Takeaways

• Gina entered real estate to protect others from negative experiences.
• Berkshire Hathaway provided her with tools to support family and community.
• Education is key to serving clients effectively.
• Putting clients first builds trust and long-term success.
• Self-care and small joys help navigate grief.

This heartfelt conversation will leave you inspired by Gina’s resilience and wisdom. Whether you're navigating personal challenges or striving to better serve others, Gina’s insights remind us that compassion and education are the keys to success, both in business and in life.

Connect with Gina:

Webiste: hhttps://ginaluke.com/https://ginaluke.com/

In this monthly series, Steph Shoell and Utah Todd merge their passions for real estate and podcasting, unpacking key trends, sharing personal insights, and offering actionable advice. Whether you’re a homeowner, realtor, podcaster, or simply looking for growth and connection, this episode has something for you. From interest rates to podcast strategy, get ready for a conversation that inspires and informs. Notable Quotes

💬 "If 90% of the population is saying something, it’s probably the wrong thing to do."
💬 "Follow the money. Podcasting is exploding with more investments pouring in."
💬 "Not everything needs to be business. Sometimes, it’s just about connection."
💬 "Introverts need a break. I’m the 'I need a break' guy."

Chapters

00:00 – Interest Rates and Real Estate Trends
04:22 – The Growing Potential of Podcasting
10:45 – New Real Estate Rules and Their Impact
13:18 – Motivation, Goals, and the Pursuit of Passion
20:02 – Why Community Engagement Matters
22:09 – Podcasting Tips for Beginners
24:24 – Building Connections that Matter
27:21 – Networking through Podcasts
32:29 – The Value of Home Ownership
37:07 – Real Estate as a Long-Term Investment

This episode is packed with real-world advice and inspiring conversations. Whether you're looking to make smart moves in real estate or launch a successful podcast, Steph and Todd offer actionable insights and powerful takeaways. Tune in and learn how to build wealth, foster connections, and create lasting impact in both industries!

Hey Utahans! Looking for fun things to do that won't break the bank? Tune in as we chat with Kaysie and Tosh, the dynamic duo behind EXPLORINGNOTBORING. Discover how their journey led to the creation of an innovative platform designed to help locals and visitors find unique, affordable, and enriching experiences.

Show Highlights:
In this episode, we dive deep into the origins of EXPLORINGNOTBORING. Kaysie and Tosh started their adventure back in 2020 after feeling frustrated with toxic work environments. Long walks sparked dreams of a different life, filled with new experiences and meaningful connections. During one of these walks, the name "EXPLORINGNOTBORING" was born—and it felt like a perfect fit from the start.

Their initial concept involved an "adventure dart" with over 200 spontaneous activities, color-coordinated by type and cost. While they considered turning these adventure jars into a product, they ultimately decided to focus on something bigger: a platform for uniquely local experiences.

The brand quickly evolved. Starting with an Instagram page, they hesitated to embrace the influencer role at first. However, their coworkers loved the idea, and Kaysie and Tosh soon realized the power of social media in sharing their vision of local adventures.

Building the EXPLORINGNOTBORING platform was a journey. They custom-built a marketplace with a robust booking system to support local experiences, helping users avoid tourist traps and engage in genuine, enriching activities with passionate local experts.

Some standout offerings include a sourdough workshop led by a health-conscious expert. This workshop transformed their approach to baking—and even led to giving out homemade bread for Christmas!

Supporting local entrepreneurs is at the heart of EXPLORINGNOTBORING. The platform operates on a revenue share model, making it free for partners to join, with a commission only taken on tickets sold. This helps support free and low-cost events, ensuring accessibility for all.

Throughout the episode, Kaysie and Tosh's positive energy and entrepreneurial spirit shine through. They emphasize the importance of surrounding yourself with positive people and experiences, especially in today's media landscape.

Key Quotes:
"We realized through our conversations that we thrive when experiencing new things and connecting with cool people."
"Our platform's key is uniquely local experiences, ensuring they're enriching and led by passionate local experts."
"We set up our business model to make it accessible for everyone, supporting free events and local entrepreneurs."

CONNECT: Visit Exploring Not Boring to discover and book your next local adventure! Follow them on Instagram @exploringnotboring for the latest updates and inspiration.

Feeling discouraged? Tune in to this eye-opening episode of Idiot to Genius, where we sit down with John and Crystal of Bugay Investments to uncover their remarkable journey. John bravely shares his deeply personal story about overcoming a challenging period in his life, including time spent in jail, and how he turned his life around despite having nothing to his name. Today, they boast an impressive portfolio, managing 200,000 square feet of commercial property and 26 residential units.

We dive into their first real estate venture in 2019—a quad and a house—and explore how they built unstoppable momentum from there. John reveals the critical role of attitude and mindset in achieving success, emphasizing the importance of practical knowledge and techniques. Both John and Crystal agree that networking has been a game-changer for their business, highlighting the immense value of connections and mentorship.

Crystal shares her inspiring background, from growing up in a small Illinois town to pursuing her passions in photography and marketing. We delve into their personal journey, including how they met and the unwavering strength of their partnership.

This episode is a powerful testament to resilience, the transformative power of a positive attitude, and the vital importance of relationships in building a successful real estate business.

Share this episode with a friend who needs a dose of motivation.

Contact Information:

Instagram: https://www.instagram.com/bugayinvestments

Website: https://www.bugayinvestments.com/

Youtube: https://www.youtube.com/channel/UCiir3gtMQZ8sxUf_gnKK2rw