Épisodes

  • How are diversity job boards adapting to changing political climates

    How are diversity job boards adapting to changing political climates
    Mar 6 2025
    Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Shauna Cole, the president and founder of a leading, Canadian, diversity job board, hirediverse.ca. Before we even started to speak with Shauna, our cohosts, Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site, mentioned that last week's guest was another founder, Jeff Taylor (founder of Monster); Steven will discuss USA diversity and other hiring issues on Hung Lee's Recruiting Brainfood on March 21st; and Peter will at RecBuzz in Vienna on April 8th and 9th. Diversity means very different things in different markets. In the U.S., it has been far more about legal compliance than in Canada and some other markets. Shauna talks about that, including providing insights into the make-up of her employer customers and how different customers evaluate her site differently. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    15 min
  • Does a key founder of our industry have the ability to now fix it?

    Does a key founder of our industry have the ability to now fix it?
    Feb 25 2025
    The earliest job boards, including Online Career Center and TheMonsterBoard, grew out of the pre-web bulletin boards. Our guest today on the Inside Job Boards and Recruitment Marketplaces Podcast is Jeff Taylor, founder of TheMonsterBoard, which re-branded as Monster and was instrumental in creating our industry. Our cohosts, Peter M. Zollman of AIM Group (Marketplaces / Classifieds) and Steven Rothberg of College Recruiter job search site, talk with Jeff about what caused him to found Monster, some of the early challenges, how our industry is still struggling with some of those challenges, and what is coming next. Jeff's new venture, BoomBand is set to launch this fall. It promises to push AI/machine learning to map the talent landscape and re-imagine the tools, user interface, and career flows to present candidates and employers with new ways to engage. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    17 min
  • Community-as-a-Service, on-demand, global, hiring ecosystem

    Community-as-a-Service, on-demand, global, hiring ecosystem
    Feb 20 2025
    Today's guest on the Inside Job Boards and Recruitment Marketplaces Podcast is Sunkanmi Ola, co-founder and CEO of Propel, which is building the largest ecosystem of tech talent communities across the world - over 200 specialized communities, with 800,000+ members spread across 22 countries and three continents. Together with cohosts Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter job search site, we learn about a very different way of identifying, reaching, and engaging candidates than that used by most job boards and recruitment marketplaces. If Reddit ran job postings and otherwise enabled employers to engage with its users, you'd have a platform somewhat like Propel. Some communities on Propel are for Java developers in a particular metro and were created by Propel. Others existed in real life before Propel even existed and have now migrated partially or even fully to the Propel platform. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    19 min
  • Appcast's 2025 Recruitment Marketing Benchmark Report

    Appcast's 2025 Recruitment Marketing Benchmark Report
    Feb 12 2025
    Our regular cohosts, Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter job search site, are working their way through the 2025 Appcast Recruitment Benchmark Report. As usual, the report is full of great information. Rather than making you wait for our analysis, we thought it would be fun to use Google's new NotebookLM product to create a quick podcast episode. Listen in as the guest AI cohosts discuss the findings in the report and let us know in the comments what you think about them. The report highlights a labor market that has reached a near-perfect balance, shifting away from the Great Resignation to a period of stability. Employees are staying put, reducing churn and hiring activity. Despite expectations, CPCs rose over 27% in 2024, likely due to harder-to-fill roles and job board pricing. Apply rates surged 35% to 6.1%, keeping CPA relatively stable with only a 4.8% increase. White-collar jobs saw higher application rates due to increased competition, while healthcare, education, and construction struggled to attract applicants. Mobile applications dominated "standing-up jobs," while "sitting-down jobs" saw more desktop applications. Geographic differences impacted hiring costs, but every state experienced lower CPAs in 2024. A balanced recruitment strategy should incorporate search, display, and social media. Search and display ads target active candidates, while social media helps build employer brands and engage passive talent. Employers must track internal recruitment data, optimize for mobile users, and diversify sourcing strategies to maximize hiring success. The key to effective recruitment in 2025 lies in refining data-driven strategies tailored to specific job markets and hiring needs. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    24 min
  • How does AI impact recruiters?

    How does AI impact recruiters?
    Feb 6 2025
    Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Terry Baker, the CEO of Daxtra Technologies. Daxtra is a world-leading specialist in high-accuracy, multilingual job and resume parsing, semantic search, matching, and recruitment automation. Employers use Daxtra to manage all of their candidate interactions instead of having to log in and do so through their ATS, various job boards they're working with, email, and more. Our cohost, Peter M. Zollman of AIM Group, was unavailable for today's episode. Our other cohost, Steven Rothberg of College Recruiter job search site, met with Terry. Together, they talked about the impact of AI products on recruiters and talent acquisition departments and how that might change whether they continue to buy from job boards, what they buy, and how much they buy. Spoiler alert: there will be some winners and some losers. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    18 min
  • Partnering with third-parties to better monetize candidate users

    Partnering with third-parties to better monetize candidate users
    Jan 23 2025
    Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Brandon Mitchell, founder and CEO of WriteSea, which sells AI-driven career tools designed to enhance the job search experience, improve placement rates, and drive better outcomes for candidates. Our cohosts, Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter job search site, explore with Brandon why offering freemium services like those from WriteSea can both boost revenues for job boards / recruitment marketplaces while, at the same time, enhance the user experience. Toward the end, we also dig into some exciting news for our friends at WriteSea. Spoiler alert: Meta is a big fan, as are a number of higher education institutions. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    16 min
  • Uniqueness and potential of Japanese, other Asian markets

    Uniqueness and potential of Japanese, other Asian markets
    Jan 9 2025
    Our guest on today's episode of the Inside Job Boards and Recruitment Marketplaces Podcast is Kaori Kido, the Global Business Development Manager of Kakaku.com's Kyujin Box Media Planning Dept., better known outside of Japan as Jobcube. Kyujin Box is one of Japan's leading job boards / recruitment marketplaces. In Japan, its customers are mostly employers and staffing companies. A couple of years ago, it began to expand into other countries, including Singapore and the United States. In those markets, it operates under the Jobcube brand using an arbitrage, aggregator model by buying and selling candidate traffic with other job boards. In today's episode, our cohosts, Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter explore why Kakaku.com decided to expand into other countries, why it chose Singapore and the United States, and how it is different operating in Japan versus those other countries. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    16 min
  • What will 2025 bring to our industry?

    What will 2025 bring to our industry?
    Dec 26 2024
    The end of any year tends to bring out the prognosticators and, with them, lists of predictions. Our cohosts, Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter, decided not to disappoint those who really, really want to learn what we're thinking about for 2025. In today's episode, we each share our thoughts about how AI will be used by job boards / recruitment marketplaces, the economics impacting our businesses (spoiler alert...the word Trump may have come up), the Careerbuilder+Monster merger (Steven shares an underreported, positive aspect about them), Indeed becoming more restrictive about what postings it will accept (Jim Durbin gets a nice shout-out), and conferences such as TAtech, RecBuzz, Job Boards Connect, RecFest, Unleash, ERE, and others. Bottom line: we foresee a lot of change. A lot. What did we miss? Learn more about your ad choices. Visit megaphone.fm/adchoices
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    17 min