K2 Sales Podcast

Auteur(s): Karen Kelly
  • Résumé

  • Join Karen Kelly on the K2 sales podcast where she speaks with sales/marketing leaders, business owners and top performing sales professionals to break down what mindset, behaviours and actions are contributing to game changing results. This podcast will invite you to look at your own business, analyze what you could be doing differently with yourself, your team and your overall organization to drive game changing results. We provide tactical steps that can be applied immediately to your specific, role, team and company that will put you on the path to elite performance. “In a world full of game players, the only way to set yourself apart is to be a game changer.”- Matshona Dhliwayo
    © 2023 K2 Sales Podcast
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Épisodes
  • The Modern Approach to Sales Prospecting: Authenticity Over AI with Lauren Bailey
    Feb 18 2025

    In this episode, Karen Kelly welcomes Founder of Factor 8 and #GirlsClub Lauren Bailey (LB) to discuss cutting-edge strategies for sales prospecting as we head into 2025. They delve into the pitfalls of AI-generated communications, emphasizing the importance of authenticity and human connection in sales emails, LinkedIn interactions, and video messages. Lauren highlights the negative impact of desperation in sales tactics, commonly referred to as 'quota breath,' and stresses the need for engaging prospects before pitching. The discussion also touches on the changing landscape of sales qualifications, the significance of celebrating small wins, and the essential support systems needed for women aspiring to sales leadership roles. Lauren introduces her initiative, 'Girls Club,' aimed at preparing and promoting women in sales leadership. Tune in for actionable insights and real-world tactics to enhance your prospecting efforts.


    00:00 Welcome and Introduction

    00:44 The Desperation of Early-Year Prospecting

    02:27 Crafting Effective Prospecting Emails

    05:05 The Role of Sales in the Modern Market

    07:20 The Importance of Sales Training

    09:37 Adapting to Changes in Sales Fundamentals

    12:20 Embracing Authenticity in Sales

    17:12 Building Authentic Rapport

    18:33 The Importance of Being Relatable in Sales

    19:06 Embracing Vulnerability and Imperfections

    19:53 The Reality of Sales Failures


    Connect with Lauren:


    LinkedIn: https://www.linkedin.com/in/insidesalesadvisor/


    Factor 8: https://factor8.com/


    #GirlsClub:https://wearegirlsclub.com/

    For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

    $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

    1:1 and group coaching packages available as well.

    To access our free one week Trial visit The K2 Sales Academy

    Voir plus Voir moins
    39 min
  • Mindset Mastery: Achieving Goals with Jamie Crosbie
    Dec 10 2024

    In this podcast episode, Karen welcomes mindset expert Jamie Crosby to discuss the

    challenges corporate workers face towards the end of the year, especially around achieving

    quotas and setting new goals for the upcoming quarter. Jamie shares insights on overcoming self-doubt,

    the importance of understanding our 'why,' and the significance of having clear goals.

    The conversation also covers the power of starting the day with intentional routines, handling limiting beliefs,

    and the transformative impact of failure on personal and professional growth.

    The episode concludes with actionable advice for fostering a positive mindset and kicking off the new year strong.


    00:00 Introduction and Welcoming Jamie Crosby
    00:11 Understanding the Year-End Mindset
    01:54 The Importance of Knowing Your 'Why'
    06:52 Operationalizing Purpose in Leadership
    09:47 Finding Your Keystone Habit
    11:50 Mindset Shifts and Overcoming Imposter Syndrome
    13:26 Embracing Uncertainty and Growth
    14:22 Taking the First Step to Stop Playing Small
    29:13 The Power of Language and Reframing
    35:46 Reflection and Self-Awareness
    39:35 Final Thoughts and Conclusion

    https://www.linkedin.com/in/jamiecrosbie/

    https://www.jamiecrosbie.com/

    https://www.instagram.com/jmcrosbie/


    Author of Power of 2, Exponential Sales Leadership,”

    "How to Source, Qualify and Hire Elite Sales Talent," and

    "Journey To The Top: How to Reach Your Peak Performance Life."

    For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

    $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

    1:1 and group coaching packages available as well.

    To access our free one week Trial visit The K2 Sales Academy

    Voir plus Voir moins
    46 min
  • Replay - The Psychology of Pricing - Mark Peacock
    Nov 19 2024

    How many of us are using price anchors in our solution offering?
    Providing agency to empower our prospects to make a choice.

    When we offer one price, they have to answer the question whether or not they want to work with us.
    When they have options, the questions becomes, how do I want to work with company X?
    You can see your options open up.

    Tune in to my conversation with Mark Peacock, founder of Pricemaker and pricing expert where he shares insights on price anchors, how behavioural economics plays a role in our buying decisions.
    As well as how we can use the loss aversion theory to influence our audience with our pricing.

    You will think differently about your pricing strategy after listening to this episode.

    For more content like this, join hundreds of other subscribers to The K2 Sales Academy. Our subscription based on line sales training platform.

    $495/year unlocks the Fundamentals of Sales program with built in knowledge checks, resource folder with scripts, templates and checklists as well as regular webinars.

    1:1 and group coaching packages available as well.

    To access our free one week Trial visit The K2 Sales Academy

    Voir plus Voir moins
    56 min

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