We're back and this month we have a three-way conversation. Dave Jones joins regular host James as a co-host, and the guest on this month's show is Advisor and Consultant Dr. Thierry Fausten.

Our conversation is all about the human interaction in B2B relationships

Keeping Procurement Human: Why People are Critical to B2B Collaboration

It's a very popular discussion point at the moment, given all of the talk about whether robots are about to come and take our jobs.

Relax, they're not.

Thierry, Dave and I review how the human will still be needed to interpret the data that some of the technology out there will be able to provide us, and then to be able to take the data and decision and go ahead to implement the projects.

How also can we best serve our stakeholders and the way that we interact with suppliers going forward, whilst leveraging the technology that is available to ensure it gives us the productivity benefits that look so promising?

We then dive into the importance of in-person relationships and discuss whether the post-Covid "blended" model will skew more towards the virtual component when it comes to B2B interaction and collaboration.

Virtual is here to stay, but to what extent? And in which instances is it more valuable to have face-to-face meetings?

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