Welcome to a very special episode on Seeking Solution with Saavi, where we delve into "Turning Craft into Empowerment: Ekatra's Journey." Today, we have the pleasure of hosting Aishwarya and Minakshi Jhawar, the incredible mother-daughter duo from Ekatra, who've not only graced the Shark Tank stage but have transformed lives through their sustainable brand. In this heart-to-heart, we spill the tea on navigating life's ups and downs, embracing challenges, and unveiling insights on making a difference, one stitch at a time.Join us as Aishwarya shares her journey from being a visionary urban planner to co-founding Ekatra, highlighting the power of craft and community. Minakshi, on her part, brings a wealth of experience and wisdom, showing us that it's never too late to rewrite your story and empower those around you. Together, they embody the spirit of resilience, creativity, and empowerment.This episode is not just a conversation; it's a celebration of women, hard work, and the beauty of turning traditional crafts into a platform for empowerment. Whether you're a budding entrepreneur, a craft enthusiast, or someone seeking inspiration to overcome challenges, there's something here for you.Stay tuned as we explore the intricacies of building a brand that's close to the heart and making an impact that resonates far and wide. Don't miss out on our journey together! Hit subscribe, like, and ring the notification bell to stay updated with Saavi's adventures in SeekingSolutions, LifeBeyondIIT, EducationInsights, and unveiling the essence of Kota, with a sprinkle of RealTalkPodcast magic. Join us, and let's explore together.#WorklifeBalance #KotaWomenBrand #EmpoweringCreativity #CraftingResilience #InsightfulConversations#FamilySupport #WorkplaceChallenges #EkatraJourney #CreativeBusiness #EntrepreneurshipCHAPTERS:0:00 - Introduction to Kota Women Brand1:17 - Journey of Founding Kota Women Brand2:48 - Experience of Final Funding Round5:54 - Insight into the Team Dynamics5:58 - Founders' Background and Education8:45 - Discovering the First Artisan11:17 - Vision and Belief in Success14:12 - Emotional Journey of Female Entrepreneurs15:31 - Overcoming Fear in Business16:14 - Influence of Aishwarya Rai Bachchan's Mother18:10 - Spreading Optimism in Business19:20 - Role of Family in Entrepreneurship20:00 - Managing Late Work Hours21:20 - Gossip Culture in the Workplace22:40 - Motivation Behind the Brand23:14 - Childhood Influences on Career25:34 - Addressing Body Shaming26:48 - Tackling Women's Issues Through Business28:30 - Impact of Past Fears on Present30:28 - Significance of Intent in Actions30:50 - Office Culture at Kota Women Brand32:55 - Building a Supportive Team Environment33:00 - Relationship with Mother-in-law34:20 - Managing Family Dynamics in Business35:09 - Shared Challenges for Women Entrepreneurs36:53 - Team Collaboration and Success38:07 - Gratitude and Closing Remarks--Mar 8, 2024In this insightful podcast episode, Saavi engages in a compelling conversation with Ms. Aishwarya and Mrs. Minakshi J, the dynamic duo behind Ekatra, a sustainable gifting and lifestyle collective based in Kota. Dive deep into their journey to Shark Tank India Season 2 as they share the intricacies of their entrepreneurial voyage.The episode unfolds with Mrs. Minakshi J's remarkable persuasion skills, narrating how she convinced her daughter, Aishwarya, to embark on the daunting task of filling out a 26-page long form for Shark Tank India. Their journey isn't just about entrepreneurial success; it's a testament to the power of determination, grit, and familial support.Discover the secret behind Ekatra's soaring success—a unique approach towards grassroots level change and women empowerment. Aishwarya elaborates on the essence of their brand, emphasizing its dedication to fostering tangible, meaningful impact within communities. Through sustainable practices and a commitment to social responsibility, Ekatra stands as a beacon of conscious consumerism and empowerment.Mrs. Minakshi J emerges as the backbone of Ekatra, her unwavering support and guidance driving the brand's growth and sustainability. Aishwarya fondly recounts her mother's pivotal role, shedding light on how her mentorship and wisdom have shaped Ekatra into the powerhouse it is today.As the conversation unfolds, it becomes evident that Ekatra isn't just a brand—it's a movement. Rooted in the ethos of empowerment and sustainability, it proudly bears the stamp of its hometown, Kota. Through their journey on Shark Tank India and beyond, Aishwarya and Mrs. Minakshi J epitomize the spirit of resilience, passion, and purpose, inspiring listeners to believe in the transformative power of entrepreneurship for social change.Tune in to this inspiring podcast episode and embark on a journey of empowerment, sustainability, and the relentless pursuit of a brighter, more inclusive future, one gift at a time.–Kota, the coaching hub of India is known for its NEET and JEE...
